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Search: Posts Made By: Sammy McClane
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 02:48 PM
Replies: 6
Views: 473
Posted By Sammy McClane
Re: What's the verdict on referencing other people in your copy?

Aristotle pointed out that an argument that appeals to authority is logically invalid. Nonetheless, when I'm trying to persuade someone, I find it's useful to reference a third party - after all, as...
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 02:32 PM
Replies: 9
Views: 821
Posted By Sammy McClane
Re: Psychological Review of Splash Page

I do approach most sales letters fairly skeptically - especially in IM where hype and junk products abound. The reason is probably that (a) I've seen so many near-identical pitches that it no longer...
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 05:49 AM
Replies: 10
Views: 712
Posted By Sammy McClane
Re: How to make money without selling anything

Like CDarklock said (albeit more eloquently than I ever could), most info-products "sold" are actually "licensed" - which means you can't resell them, for example, in the same way that you could...
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 05:41 AM
Replies: 21
Views: 2,257
Posted By Sammy McClane
Re: I need Digital Signature software - Advice ?

Put all of the pdfs (reports and ebook) in one zip / rar file and upload that instead.

7zip is free software that can do that for you.

- Sammy
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 05:37 AM
Replies: 65
Views: 2,719
Posted By Sammy McClane
Re: Pen Names. How did you come up with one?

But surely most of them aren't on SEO-optimized pages? Probably fairly easy to outrank.

Plus, plenty of people have names shared with others (including two copywriters both named Ray Edwards)....
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 05:06 AM
Replies: 65
Views: 2,719
Posted By Sammy McClane
Re: Pen Names. How did you come up with one?

Just go through a list of baby names and pick two you like the sound of. First name, last name.

- Sammy
Forum: Offline Marketing 7th October 2010, 04:36 AM
Replies: 8
Views: 1,071
Posted By Sammy McClane
Re: Does a one page website earns money?

It's usually not just one page - but you can't access the rest of it until you enter the "marketing funnel" by giving up your e-mail address.

- Sammy
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 04:30 AM
Replies: 9
Views: 821
Posted By Sammy McClane
Re: Psychological Review of Splash Page

Hi Jon,

Nice analysis, but I think it's useful to look at things in context. If you're so new to IM, you might not be able to do this yet. (Note: I'm not going to critique the sales letter itself,...
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 04:00 AM
Replies: 35
Views: 29,560
Posted By Sammy McClane
Re: whats the best short url generator?

Thanks for that - all my links are on there. Guess I'd better figure something out :eek:

- Sammy
Forum: Offline Marketing 7th October 2010, 03:13 AM
Replies: 15
Views: 3,287
Posted By Sammy McClane
Re: How do you get past the "Company Bodyguard" a.k.a. the Secretary?

FedEx is also good for getting past the gatekeepers. I remember Carlton said once that everyone opens FedEx envelopes, even big time businesspeople.

- Sammy
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 03:08 AM
Replies: 6
Views: 647
Posted By Sammy McClane
Re: Domain Registration info - country related

As far as I know, there's no rule against registering country-based domains per se -- anyone can register a .co.uk, for example. Or .tk. Or .de or .ch.

If there are any restrictions, it may be...
Forum: Copywriting 7th October 2010, 03:00 AM
Replies: 34
Views: 3,138
Posted By Sammy McClane
Re: If you had five hours a day to study copywriting what would you do

I think feedback is a very important part of a skill-developing process, so I'd certainly post your fictitious-product sales letters on this forum or others to get it looked at.

- Sammy
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 01:53 AM
Replies: 10
Views: 685
Posted By Sammy McClane
Re: is it a 60 days guarantee need?

Many info-products are sold through Clickbank, who impose a mandatory 8-week guarantee.

Offering a guarantee is all about risk-reversal for the prospect - making her feel that there's no danger of...
Forum: Mind Warriors 7th October 2010, 01:46 AM
Replies: 30
Views: 3,651
Posted By Sammy McClane
Re: How Much Time Do You Spend in Personal Development Each Day?

I try to do 30 mins a day worth of affirmations, but sometimes life gets in the way.

Beyond that, I generally listen to around 2-3 self hypnosis sessions a week.
Forum: Main Internet Marketing Discussion Forum 7th October 2010, 01:41 AM
Replies: 6
Views: 484
Posted By Sammy McClane
Re: Need Advice: What Next? What Should I Do?

If it were me, and I were desperate for some consistent "bread and butter" income while I set up my business, I'd sell services: lens setup, article writing, etc.

You could post in the Warriors...
Forum: Main Internet Marketing Discussion Forum 6th October 2010, 01:55 PM
Replies: 35
Views: 2,147
Posted By Sammy McClane
Re: A Little Known Trick about G-Mail

I don't know about that, but you can also add a "+" and additional text just before the "@" sign - as far as G-Mail is concerned, it's still your address but you can filter based on the post "+"...
Forum: Main Internet Marketing Discussion Forum 6th October 2010, 01:46 PM
Replies: 34
Views: 1,658
Posted By Sammy McClane
Re: Is a 25,000 - 30,000 Word Book Too Much for a Bribe?

In that case, there's a way for you to get the best of all worlds: if you want a big "wow, that's a lot of value" effect, just split the 25,000 ebook into 50x 500-word reports and deliver them all in...
Forum: Main Internet Marketing Discussion Forum 6th October 2010, 12:46 PM
Replies: 21
Views: 1,120
Posted By Sammy McClane
Re: Fake Testimonials -

I'm not a lawyer. But I think it depends more on the model royalty/usage agreement than the contents of the testimonial.

For example: at sxh.hu, they say you can use images of people for any...
Forum: Main Internet Marketing Discussion Forum 6th October 2010, 10:43 AM
Replies: 34
Views: 1,658
Posted By Sammy McClane
Re: Is a 25,000 - 30,000 Word Book Too Much for a Bribe?

In my experience, the higher the perceived value, the more reciprocity you garner and the more likely people are to then buy. But the key is to make your ebook appear to have real value rather than...
Forum: Main Internet Marketing Discussion Forum 6th October 2010, 10:37 AM
Replies: 53
Views: 2,314
Posted By Sammy McClane
Re: Facebook spammer fined $1 billion

To paraphrase Henry Kissinger, it's the 90% of Internet Marketers that make the other 10% look bad...
Forum: Mind Warriors 5th October 2010, 01:03 PM
Replies: 3,690
Views: 144,985
Posted By Sammy McClane
Re: Inspirational Quotes ... Post Yours!

“Hunger makes raw beans taste sweet.” It's a Dutch proverb my grandmother told me every time I tried to get something I wanted. :)

- Sammy
Forum: Main Internet Marketing Discussion Forum 29th May 2010, 01:31 PM
Replies: 14
Views: 801
Posted By Sammy McClane
Re: Is this Legal?

Not that this answers your question, but a cynic might say that you are, in fact, trying to profit from the name, wouldn't you agree? :?
Forum: Copywriting 29th May 2010, 01:11 PM
Replies: 58
Views: 3,997
Posted By Sammy McClane
Re: How do I learn copywriting?

Oleg, if there's one thing I've learned from bitter, bitter experience is that you should be very careful who you model online. The more I studied direct-mail-style copywriting, the more I realized...
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