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Search: Posts Made By: Maketso
Forum: Offline Marketing 5th November 2011, 10:36 AM
Replies: 17
Views: 790
Posted By Maketso
Re: How to sell value?

It's your call 1Time, but I feel your time is worth something. That being said, you may choose to discount (or deeply discount) services for your first clients. It's what I did...and I looked at it...
Forum: Offline Marketing 5th November 2011, 10:10 AM
Replies: 58
Views: 3,705
Posted By Maketso
Re: Best email marketing software?

Hi Steve,

Based on the thread you point to, I can see why you're alerting fellow Warriors. However, the "Instant Customer" you refer to is not the same as the one I refer to. They are two...
Forum: Offline Marketing 4th November 2011, 05:58 PM
Replies: 37
Views: 2,286
Posted By Maketso
Re: Why does a Local Business need a Website and SEO?

Great responses so far. Some food for thought...Google tells us that something like 97% of consumers use the Internet when looking for information on products, services, and local businesses. Roger D...
Forum: Offline Marketing 4th November 2011, 12:50 PM
Replies: 58
Views: 3,705
Posted By Maketso
Re: Best email marketing software?

My runaway favorite is Instant Customer...
Forum: Offline Marketing 4th November 2011, 12:48 PM
Replies: 35
Views: 1,284
Posted By Maketso
Re: To all Local offline SEO experts, I need help?

With Google's "merged listings" now in place...especially for businesses like a dentist, Google Places is a must. Don't know where to start? Neither did I until I bought Brian Anderson's brilliant...
Forum: Offline Marketing 4th November 2011, 12:34 PM
Replies: 34
Views: 1,171
Posted By Maketso
Re: Marketing plan for a lawyer - any help?

Drive leads to fresh-looking website. As kaniganj mentioned, what problem/questions does the lead have? Make it easy to find the solution/answers on the home page. Consider having short videos...
Forum: Offline Marketing 4th November 2011, 12:25 PM
Replies: 14
Views: 672
Posted By Maketso
Re: Good Wordpress SEO Plugin

I agree that the All-in-One-SEO plugin is good, as is the Yoast plugin. You may want to also add Chris Landrum's Easy WP SEO plugin. It's a WSO that has sold over 2K copies. I use it, and it's been a...
Forum: Offline Marketing 4th November 2011, 12:21 PM
Replies: 2
Views: 456
Posted By Maketso
Re: For Citations: Should Client Go With His Name or Brand Name He Wants?

From my experience, "best practices" say to have the official business name in the citation...and not add in a local keyword with the business name (if it's, say, "Bright Smiles Family Dentist, LLC",...
Forum: Offline Marketing 4th November 2011, 12:12 PM
Replies: 16
Views: 1,207
Posted By Maketso
Re: Can Someone Explain What An Offline Marketing Consultant Does?

Good feedback so far. To me, a core function of an offline marketing consultant is to bring their prospect client more leads for the client to turn into customers. Every client/prospect I've talked...
Forum: Offline Marketing 4th November 2011, 11:38 AM
Replies: 38
Views: 2,931
Posted By Maketso
Re: Which is best Offline Methods? Cold Calls? Post Cards? Cold Visits?

A tool I use that works fabulously is fellow Warriors Barry Plaskow's and Roger D's "Site Lead Machine" that is an OTO for their "Site Crusher" WSO. It allows you to do a quick mock-up for a business...
Forum: Offline Marketing 4th November 2011, 11:26 AM
Replies: 17
Views: 790
Posted By Maketso
Re: How to sell value?

Although this is not the full outline you seek, consider something I do as part of a value proposition to a prospect. I'll show them real-time proof of the results I've achieved...say a Google Page 1...
Forum: Offline Marketing 28th October 2011, 09:18 PM
Replies: 17
Views: 975
Posted By Maketso
Re: What are businesses biggest problems, what do they want?

Quite a few insightful responses so far. Blindbiz touched on one I hear from clients/prospects...more leads. And, I'm also hearing them say their websites look bad...or aren't bringing them any...
Forum: Offline Marketing 19th October 2011, 09:30 PM
Replies: 10
Views: 531
Posted By Maketso
Re: Got My First Meeting, Need Advice!

I make mock-ups for my prospects (e.g., attorney, salon, termite control). No matter what they do, my prospects' prospects are all looking for information and solutions when they land on a website....
Forum: Main Internet Marketing Discussion Forum 16th September 2011, 11:24 AM
Replies: 123
Views: 2,955
Posted By Maketso
Re: Do you trust testimonials?

Trust testimonials? No...and yes.

No - I tend to discount testimonials from the Internet marketers because I suspect there is a you-scratch-my-back-and-I'll-scratch-your-back thing going on...or...
Forum: Main Internet Marketing Discussion Forum 16th September 2011, 11:12 AM
Replies: 203
Views: 9,093
Posted By Maketso
Re: Have we 'shot ourselves in the foot' by selling products at crazy prices?

My thoughts are that we have not shot ourselves in the foot with the low price. I suspect that it may end up making us more money overall. How? I'm not tracking this, but it's reasonable to believe...
Forum: Main Internet Marketing Discussion Forum 16th September 2011, 10:59 AM
Replies: 24
Views: 2,649
Posted By Maketso
Re: How Do You Use ClickBank Stats To Pick An Affiliate Product?

One of the tools I use to help me narrow choices is the CB Surge Firefox plugin.
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