Why Customer Empowerment Is the Key to Great Retention Rates
t's unfortunate, but inevitably, not all of your customers will continue doing business with you forever.
According to the most recent annual report from Recurly, the average quarterly customer churn rate among subscription services for physical goods is 10.6%, and digital service subscriptions don't get much more loyalty love, with 8.2% as their average quarterly churn rates.
Yes, if you look, you can watch your best customers walk out your virtual door. But a lot of churn is preventable.
Continue Reading on blog.kissmetrics
According to the most recent annual report from Recurly, the average quarterly customer churn rate among subscription services for physical goods is 10.6%, and digital service subscriptions don't get much more loyalty love, with 8.2% as their average quarterly churn rates.
Yes, if you look, you can watch your best customers walk out your virtual door. But a lot of churn is preventable.
Continue Reading on blog.kissmetrics
