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Old Web Sites

by StevenK
13 replies
  • WEB DESIGN
    • |
I have over 100 affiliate web sites that are over 7-8 years old. The designs are old and have not changed. In fact, all the sites have been neglected by me, and I just keep renewing the domain name evry year.

Now I am comsidering updating most of them.

Should I consider changing the web site design to accomodate today's search engines? If I update with a new design, will it make any differance in search engine rankings?
#sites #web
  • Profile picture of the author captainDyl
    If you change the url structures, then yes, that could affect your search engine rankings in a bad way.
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  • Profile picture of the author cheesy
    I dont think a new design will change much in your search engine rankings, but it might keep people on your site for more if its more stylish, more profesional and up to date; as long as it's easy to navigate.
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  • Profile picture of the author aquadigital
    It's depends on your contains so change your site contains and design.. but it might keep people on your site for more if its more stylish, more profesional and up to date; as long as it's easy to navigate.and SEO in on page optimization.....
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  • Profile picture of the author nontemplates
    If you have baely touched these websites in that long a period then yes a redeisgn could help dramatically. People think graphics when they say design but good web design today means looking at the underlying code and that CAN make a HUGE difference in SEO
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    • Profile picture of the author Joshua.E1
      You can change your website template, but not your website URLs.

      If your URLs for the web pages are not SEO, then I would suggest changing them, read SEO in Website URL.

      Another thing to note is that if you really do change the URLs of the web pages, I would suggest that you do a redirect from your old URLs to the new ones, this way you will not lost your old inlinks, and at the same time build up now and SEO ready URLs.
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      Joshua
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  • Profile picture of the author giliav
    Site design can affect SERPs if you alter the alt tags weight or move some stuff into flash/JS code.
    If you're not SEO-ing them then re-doing the pages will just do you good.
    If you are - ensure the re-design updates the content to the new SE best known methods and that it complies with W3C standards for html and css.
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  • Profile picture of the author miller
    i am not sure that the change in your website design affects your ranking but if you change your website design it will give a good look to your site so there may be new visitors to your site.
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  • Profile picture of the author jameswatson2002
    Site design does effect ! the serp simple and free flowing rather then heavy graphics and flash can effect negatively to your site ! also search engine friendly url and good content is must !
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  • Profile picture of the author iBBnet
    clean up the code. If they're really old, your content is probably still buried in html tables and such.
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    Bryan
    After5PC.net
    Freelance Web Development
    and Graphic Design Services
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  • Profile picture of the author BrainDance
    if the sites are old, they should be updated, old coding is bulky and not necessary, could probably use some tag cleanups, update the language and so on.
    if the site is old with the typical spinning dollar signs,animations,heavy shadowed old text, the site won't instill any confidence in your visitors, especially if you are selling.
    sometimes it doesn't take much, color updates, cleaner code and you might be ready to roll.
    On the other hand, if those domain names are bringing significant income, don't mess with them!
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  • Profile picture of the author varun21
    Heelo

    I have 6+ experience in the designig field. I have make lote of design .I can show you my design work. If u are interestred let me know.
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  • Profile picture of the author Revolves
    Originally Posted by Steve-K View Post

    I have over 100 affiliate web sites that are over 7-8 years old. The designs are old and have not changed. In fact, all the sites have been neglected by me, and I just keep renewing the domain name evry year.

    Now I am comsidering updating most of them.

    Should I consider changing the web site design to accomodate today's search engines? If I update with a new design, will it make any differance in search engine rankings?
    If the sites are doing well then there is nothing to worry. Also if you are targeting an older age group then avoid making drastic changes to the site design. They are used to the old style of web pages and maybe intimidated by new flashy designs. It also depends on how computer savvy the site visitors are.
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  • Profile picture of the author devilishsaint
    I think the design isn't the thing Search Engines look into its usually the backlinks they look for. But design could effect the bounce rate of the visitors. If your visitor average stay is above 3 minutes i think then you don't have to change the design either. Its good to alter the things as changes happen i think in past years CMS were n't available i 'll suggest you to use some CMS so you can better manage the content.
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