Squeeze page or Sales page.

10 replies
Hi All,

Im rather new to this affiliate game. Im learning real quick I have 2 autoblog sites that are doing ok. Im slowly climbing some rankings for the key words. Websites are real slow in my opinion and are very time consuming.

Im looking at going in CPA. Im signed up with CPA lead and Clickbooth. I have a domain name all set. My question is what kind of pitch do you throw to customers? Im guessing for click booth you need a squeeze page. I have no idea what content needs to be on this page. Do you keep it informative or sales pitchy.

The strategy I wich to employ is have a squeeze page with an opt in box for the customers email address. Once submitted the site kicks them over to the CPA site to hopefully get them to complete. I will drive traffic with PPC.

Is this strategy viable. Can you have an opt in box that will take their email then send them off?

Does anyone have a link that has a few examples of a squeeze page?
#page #sales #squeeze
  • Profile picture of the author jeffrey73
    A trick I've learned is to put your squeeze page as the static page on your blog. That way, when people land on it, the first option they will get is to sign up for your list.

    Big "G" will love your site because it's filled with content. Now you don't have to worry about your site being too "thin".
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  • Profile picture of the author EmpyreRJ
    Squeeze is better as giving up a free report can build a sale on persons mind
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  • Profile picture of the author Kenster
    Yeah depending on how you are promoting your site (organic, ppc, etc) you will want to structure your site slightly different.

    In general, you have one goal of your site, to make money, so if you are doing a listbuilding strategy, then make sure your opt in is prominent upon entering your site. People have short attention spans and if they dont know what to do right away (like under 2 seconds) they are much less likely to take action on the site. You can highlight using the structure of the site, colors, fonts, graphics, etc.


    Now that the user entered the site, the next goal is having content which serves 2 purposes. The first is to help rank or get a good quality score based on your seo or ppc strategy. The second goal is to artificially create authority. If you have solid content, people will see you as more legit and be more willing to sign up or buy something.

    So, highlight the opt in and use the content for the two established purposes. As part of the opt in, be sure to offer something of high perceived value.

    ~ken
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  • Profile picture of the author williamrs
    Ok, so you're gonna use PPC. But what platform? Is it traffic from search engines or social traffic? Also, what type of offer are you looking to promote, lead gen, free trial, etc?

    If you are going to use opt-in try to promote your offer (or more than one offer, why not?) use a good autoresponder series. However, if you have no idea on what to use I recommend you to split-test different ideas. Try an opt-in page, a review page, a presell page, etc and analyze your numbers (CTR, opt-in rate, conversion rate, etc) to find out which variation is performing better.

    PPC is all about testing. It's very hard to guess what's the best alternative unless you are working with a vertical and traffic source that you have already worked several times before. So don't be afraid of losing some money to test a few variations and find some good combinations.

    Also, feel free to email me if you have any questions (william at newestmarketing dot com).


    William
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  • Profile picture of the author Les Tatum
    The PPC --> squeezepage --> CPA offer is a strategy a lot of people use for that kind of business model. As far as squeezepage content, all you really need to have on the page is a really good eye catching headline, a few bullet points that show the benefits they will receive by signing up to your list, and an optin box. An image of what they will get doesn't hurt either. The idea with a squeezepage is to give them just enough info to build curiosity. You want to tell them what they will get without giving away the farm. In my experience shorter, to the point, squeezepages do better than long ones with a pitchy feel.
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    • Profile picture of the author marine1983
      Thanks for all your advice. At the moment Im using domains I have already purchased. So Im affiliate marketing through clickbank.

      My theory and action is to setup a squeeze page with an opt in form. I will keep the pitch sales ish but not to much. Im trying to write, to intrigue the user. I have placed key words on the site page for SEO purpose. Found these through samurai.

      I applied through click booth for the colo thin. But got rejected. Most likely due to me not making anything yet.

      So as my first venture Im going to use CPA lead on this site.

      My question is what I suggest below. Would it get me into trouble with the affiliate vendor?

      When the user fills in the opt in form. (which entices the user of video of the product)

      It kicks over to another page. Which has a CPA lead widget gateway. Would this get me in trouble with the vendor of the product Im trying to sell? On the page with the vendors video it will have an act now button with discount for the product. Which in turn kicks them over to the vendor site.

      I hope that makes sense. I will paste a link with the site once created for a second opinion.

      Thanks for all your help.
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  • Profile picture of the author Seantrepreneur
    Do a search on google for "squeeze page templates" and you'll find all kinds of examples on there.

    If your looking for an actual example of one that is up and running, go over to Ezine Article directory and click almost any article. Then scroll down to the author resource box and click the link. Most of the time it will take you to a squeeze page of some sort. That's how I've look at live squeeze pages. You're not going to find many people who are going to give up their link. Which is why I didn't give you mine

    Feel free to PM me with any questions

    Sean
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    • Profile picture of the author marine1983
      Thanks for all your advice. I have finished the page now. Well for now any way.

      Im a little stuck Im using the flexsqueeze theme at the moment. I like its optin box. At the moment it uses aweber.

      Is there a way for it to use mailpress? The user fills in the details then it talks to mailpress to store the details of the user. At the moment I dont want to pay 19$ a month for something Im just trying out.

      But I still wish to capture the details. I realise you can place [mailpress] and it brings in its own widget box. But that looks bloody awful.

      I would appreciate if you would take a look see what your opinions are. Its a clickbank product.

      any help much appreciated.

      here is the link

      ww.residentialwindturbineplans......net
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      • Profile picture of the author marine1983
        Anyone have any ideas on how to use the generic optin form that comes with flexsqueeze talk to mailpress on the back end??

        Any help appreciated
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        • Profile picture of the author greyham
          I'm thinking of going down this route myself using MailPress and ClickBank. You're right that the basic MailPress subscribe form looks awful, but I imagine a moderately skilled developer could style it appropriately.

          If you're planning to follow-up your customers with further offers via MailPress's autoresponder feature, we need to integrate that with ClickBank too. I've just posted a query about this over in the MailPress group at: hxxp://groups.google.com/group/mailpress/browse_thread/thread/966afda1e20362e1
          (Change the xx to tt; goddam 15 post limitation!)

          Cheers,
          Graham Stoney
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