
Tweaking a PPV campaign - help needed
Hoping for some advice and or PMs. I can offer audio help and editing and lots of things in return.
So I just got accepted to some CPA networks at last. Super excited. Watched a webinar with Gauher Chaudry on Offervault which inspired me to try PPV.
Read some threads on here which inspired me to NOT try PPV just yet. LOL.
Anyway. I thought I'll give it a go since ultimately Gauher inspired me loads.
So I have an offer. Lets say its get a free xxxx. Enter your email 2 page basic CPA offer.
I go to google adwords tool. Type in "get a free xxxx". Find about 30,000 people a month search for 'get a free xxxx' or 'how to get a free xxxx'. So I think, cool. Here's my keywords. I had about 8 super targetted phrases. Im not allowed to use the word 'win' which would have doubled them. but thats still not many!
So I stick em into the Direct CPV keyword box. Chat to the help live chat guy. He says I don't have enough keywords.
I say, well if my offer, that is going to surprise them and pop up unexpectedly, offering them a free xxxx, actually pops up to these people - then surely, if I ONLY target people who are ALREADY searching about how to get a free xxxx, then I will be getting a really good conversion rate.
The ad agency gets paid just for the ad popping up rather than whether people do anything with the box that pops up so what difference to them, right?!
So anyway, the campaign runs, I get home all excited to see the results. I set a $15/day budget. I spent a total of.......
$0!! PPV bid was set between $0.015-$0.020.
I get online, chat with the guy. Asked why has my ad not shown up. He says I need more keywords. I say, I dont want any more keywords. LOL...
I say what can i do with this campaign as it is. without putting random keywords that i think will get a crap conversion rate. Like just 'xxxx' !!
So what do I do?? I don't want to increase the bid too much because then Im getting to break even point and obviously, Im not doing this to break even ;-)
Please can someone offer some advice?? Does increasing the bid help? Im already the no 1 bidder in Direct CPV for my keywords, but the guy there said that my bid ultimately is against bids from lots of other networks too...not just in direct cpv??
So I guess it MAY help increasing the bid... but if I have to put in other keywords, Id rather try another method of advertising where I CAN laser target it..
Yes I can try other offers, but I would love to hear some specific replies from people about this specific type of offer, if anyone would be so kind as to take the time.
Again, Im more than happy to skillshare if anyone needs audio help - or PM me I can do bits of design, articles, etc.
Id love to move forwards with PPV and thought this was rockin!!! DOH!!!
Hope to hear from you and thanks for any replies in advance! Sorry this is so long!
Clare :-)
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