Still Struggling to Make $$$ with CPA Offers? Don't OVERCOMPLICATE Things!

55 replies
Okay, I have been watching alot of people struggle marketing CPA offers online. What has stood out even more are the reasons for struggling!

I have often wondered why are they making such rocket science out of the process? It's really a simple concept, wouldnt you agree? People at fairs and carnivals in contests booths have known this stuff for years, long before the internet. Old successful methods can usually become new successful methods.

I lurked the Warrior Forum for YEARS before becoming an active member. I was scared it would suck the productivity out of me. Well it hasn't, and the opposite is true.


The warrior forum has been good to me so I want to share some 'stupidly' simple perspectives here with you, to help you break through your cpa walls and show you just how easily you can rake in cash better than a fulltime job everyday with this, without even being an internet expert!

Pay close attention...

So the story goes somewhat like this:

You discover CPA Offers, and decide it's a good potential cash flow (you are correct).

Then you decide you want to get in on this lucrative market (another positive step because you want to take ACTION).

Of course the bad part comes next, right? You don't know how to get approved, you don't know what to promote, and you don't know HOW to promote it. Everything seemed so great before the actual work had to be done!

Then you decide to purchase a course or two on the subject, or do some research on the web. You find all these "new age" fancy techniques. Promises of hundreds of sign-ups a day really get the adrenaline flowing. Unfortunately, you come to realize the idea may be a bit complicated based on your current knowledge level. THIS SUCKS!

"Why do I have to know how to build squeeze pages, use an autoresponder, and make videos?!?! There's GOT to be an easier way."

Well there is no EASY way to make money. But some methods are more feasible than others. More importantly, some methods are tried and tested!! Why re-invent the wheel?

For example, I have a younger friend who got into CPA offers. He went around college campuses and handed out flyers getting students to sign up for an opportunity to win a laptop, scholarship money, and MORE!

He did this 3-4 days a week and made between $300-$400 EACH TIME!!

WOW! Here, most folks are trying to build elaborate squeeze pages, spam forums, post endlessly on yahoo answers, and this guy is 18 and is making more more dough on cpa offers than most people here.

"Great Jeremy, are you here to make us feel terrible about ourselves?"

NO! The point I'm trying to make is to get back to the basics, and don't overcomplicate this stuff!! Anyone who has the mindset to succeed can go out and hand out flyers, or print postcards, or hand out cards in front of a grocery store. Embarrassed? OUTSOURCE IT to a friend or someone online for a few bucks a day.

INVEST IN YOURSELF.

Example #2: THIS WILL SHOCK SOME OF YOU:

There are people I know who MAKE A LIVING just by posting classified ads promoting CPA Offers! Yes, you read that correctly. These people go through a process of determing the best newspapers to advertise in, the best days to do it, and the best sections to publish in.

They do this week in and week out! Some use it as their primary income stream, and others use it to supplement their other income streams. What do both have in common?

THEY DON'T OVERCOMPLICATE THINGS FOR THEMSELVES!!

I know this works because I have seen it first hand. I have witnessed the process of getting approved to a cpa network, selecting offers, picking the right newspapers to advertise in (critical step!), the copy for the classified (most important part), and the conversions!! I've seen deals worked out where the newspaper will put the ad on their website also just to keep the customer who is advertising happy!

Wow, imagine that! Not only are thousands of people viewing your classified in the newspaper, but thousands more have to ability to click YOUR ad on the newspaper website!!

"But Jeremy, this seems so easy!! There must be a catch??"

No catch. Here is what separates the people who make a living doing this from the people who make a living trying to find different ways to make money:

A tried and true method was taken (Classified ads in the newspaper - HOW SIMPLE), the method was tweaked and tested to perfection by selecting the right newspapers, coming up with the ad copy, posting on the right days, posting in the right sections -- and then this strategy is rinsed and repeated in numerous states with numerous offers!

Yes, you will have to pay to get an ad in the paper. But you can start with a cheap classified, and you will make your money back (and MORE) if this is done right. Don't believe this will work??

TRY IT!! Most of you won't, because:

1) You don't want to take action

2) You don't want to research and put in the time to learn the process of selecting the right newspapers, the right days, the right sections, the right ad copy, and the right offers! Also, you dont want to go through the process of getting approved if you haven't yet.

Other people cannot afford to advertise and I understand. But you must invest in yourself at some point.

Tried and true methods work. This doesn't involve building a squeeze page, posting a video, using an autoresponder, or anything else that may be complicated.

Newspapers are the primary news source for millions of people, and millions of eyes view them daily. Add newspaper websites in the equation and thats a whole other subset of people.

Using classified ads and advertising in the newspaper seems so simple it couldn't POSSIBLY work! Remember, don't overcomplicate things. Use a method that has worked for decades!! Use a medium that is viewed by millions. And seek answers, research, learn the methods of the individuals I know who tweaked this process to make a living.

It works, I know because I've seen the method put into action from start to finish. I've seem the tests and tweaks until the system was converting at a high rate.

What are you waiting for, TAKE ACTION! Don't overcomplicate it!

And people say newspapers are headed for extinction........sheesh!
#$$$ #classified advertising #cpa #cpa acceptance guide #cpa advertising #cpa advice for newbies #make #offers #overcomplicate #struggling #struggling to make money #things
  • Profile picture of the author John Durham
    Thanks... I have actually looked into material on cpa offers myself. Gave up the first time because of the approval process... then rejoined months later but still havent marketed much...

    These are some real eye opening thoughts here. Thanks for the food for thought.

    What would you consider to be good CPA programs... is weight loss a good niche... Im sure it is but are there any HIGH paying programs that would make doing an offline cpa weight loss campaign worth while??
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    • Profile picture of the author J R Salem
      Originally Posted by John Durham View Post

      Thanks... I have actually looked into material on cpa offers myself. Gave up the first time because of the approval process... then rejoined months later but still havent marketed much...

      These are some real eye opening thoughts here. Thanks for the food for thought.

      What would you consider to be good CPA programs... is weight loss a good niche... Im sure it is but are there any HIGH paying programs that would make doing an offline cpa weight loss campaign worth while??
      John, I am a fan of a lot of your threads, so it is nice to see I can be a help to you if possible. I will teach you about cpa offers, the only catch is you have to teach me EVERYTHING you know about offline marketing, ha!

      No, in all seriousness, your thread on "newbies make 50k" was real eye-opening and simple and I compare this thread to it in a way. I am letting people know that a tried and true method is effective still, just like you did with your web design idea. No need to re-invent the wheel, right?

      As far as getting approved -- "I don't have a website -- I don't know what to say in the interview -- I'm not sure what program to join." I've heard all the concerns, but it truly is simpler than you think. There are a few decent guides that lay out the process of getting approved, but it just boils down to knowing what to say.

      Shoot me a PM with any specific concerns and I will give you a cliff-notes type version of getting approved and making things happen.

      As far as good programs....weight loss niche is always gonna be there for people. **** Berry was hot for awhile and some people were getting $50 a sign-up. Nothing to sneeze about to say the least. But that product has cooled, but still worth promoting in my opinion.

      People are always going to be concerned with weight loss products. Old is new, and new is old. It all comes back around, especially based on the season. Weight loss is always hot the first few months of a new year.

      Another product that's coming around is colon cleansers. This has kinda become a new "trendy" cpa offer.

      A good example of a program that pays well and and kinda sells itself is the Netflix Free 2-Week Trial. You can get paid over $15 just for getting people to sign-up for a free trial. That's the great thing about cpa, the offers never go away. There will always be something for people. As bad as the economy is --guess what-- people are still gonna watch movies!

      Hope this helped a bit...
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  • Profile picture of the author Jetmir
    Very nice post, Jeremy.
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    • Profile picture of the author J R Salem
      Originally Posted by Ghurabaa View Post

      Very nice post, Jeremy.
      Thanks, NOW TAKE ACTION!
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  • Profile picture of the author marketwarrior06
    Banned
    thanks for the post. its very much catchy and every beginner should read this post. and also everyone should remember that the CPA is not like fun and there is no magic. you have to work work and work then after a good amount of struggle you will see that you are able to get a good earning.
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    • Profile picture of the author J R Salem
      Originally Posted by marketwarrior06 View Post

      thanks for the post. its very much catchy and every beginner should read this post. and also everyone should remember that the CPA is not like fun and there is no magic. you have to work work and work then after a good amount of struggle you will see that you are able to get a good earning.
      Yes, very good point. You cannot just make a forum post with a sig and expect to get rich. Respect the business you are in, and work hard at it.

      But remember, don't try and change the game. If something has worked, and still works, find it, tweak it, use it, repeat it. Best of luck!
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  • Profile picture of the author KingOfHerHeart
    Thanks J, as a newbie this is eye opening
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  • Profile picture of the author Ben_R
    thnks however all my cpa networks do not allow offline promotions - so fo rthe long term it couldnt work
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    • Profile picture of the author J R Salem
      Originally Posted by Ben_R View Post

      thnks however all my cpa networks do not allow offline promotions - so fo rthe long term it couldnt work
      YOU ARE SELLING YOURSELF SHORT!! Find a cpa program that allows offline advertising. Do some research, they are there. I promise if you look around you will find them.

      Another tip, ask your cpa Manager about promoting offline and products you CAN promote offline. Because it boils down to this:

      The more money YOU make, the more money your MANAGER makes!! I'm sure he wouldn't mind helping you find the right program to promote offline. You would have to come up with the proper advertising method discussed above: finding right newspapers, finding best offers for the right season, best day to advertise, best section, best ad copy, etc.

      But this stuff can be learned.

      Remember, your cpa manager wants to help you make money so he makes money. If something is borderline acceptable, he'll probably throw you a bone to help out. Chances are HE has sped up to pass through a yellow light TOO at some point in his life.

      Best of luck!
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  • Profile picture of the author John Durham
    How could it work though? For a long time, walking on the moon didnt work. lol
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  • Profile picture of the author williamrs
    Nice thread, Jeremy!

    I live in Brazil and have never touched offline marketing, but I completely agree with you when you say that people should keep it simple.

    IMO, things get too hard because people try to solve too many things simultaneously. Most beginners seem not to be able to focus on one specific method and then solve the problems of that method, they are always trying to do many things simultaneously, get many campaigns going with several different strategies and they end up failing with all of them, simply because, as beginners, they can't handle everything at the same time.

    Take it easy!

    You don't have to learn how to use all of the methods today and become a CPA millionaire tomorrow, just move one step at a time, learn how one system works and then master it, even if it takes a few weeks or months.

    Also, don't consider jumping to another system just because you're facing problems, remeber that the other system will have problems, too, even if you can't see them before jumping in.


    William
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    • Profile picture of the author J R Salem
      Originally Posted by williamrs View Post

      Nice thread, Jeremy!

      I live in Brazil and have never touched offline marketing, but I completely agree with you when you say that people should keep it simple.

      IMO, things get too hard because people try to solve too many things simultaneously. Most beginners seem not to be able to focus on one specific method and then solve the problems of that method, they are always trying to do many things simultaneously, get many campaigns going with several different strategies and they end up failing with all of them, simply because, as beginners, they can't handle everything at the same time.

      Take it easy!

      You don't have to learn how to use all of the methods today and become a CPA millionaire tomorrow, just move one step at a time, learn how one system works and then master it, even if it takes a few weeks or months.

      Also, don't consider jumping to another system just because you're facing problems, remeber that the other system will have problems, too, even if you can't see them before jumping in.


      William
      Thanks for contributing. Keeping it simple is so key. I remember when I was brand new to this stuff. It seems daunting, like all the big guns have these secret methods and you don't.

      Not the case at all. Quit looking for the magic pill, as it does not exist. Look at people and businesses in general that are successful. You can imitate their methods, while tweaking them for your specific opportunity.

      Later today or tonight I'm going to post a case study that will demonstrate a specific, actionable example of the methods described in the first post. I'll post it right in this thread for all to see, for all to use however they wish.

      As you see I have no link in my sig, no affiliate links in my threads. I'm here giving this info because I think I can help people succeed in certain situations.

      I was helped tremendously when I started, and now it's time to pay it BACK!
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  • Profile picture of the author spope91
    I greatly look forward to that post Jeremy I'm sure it'll be excellent.
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  • Profile picture of the author badboy_Nick
    Ha finally someone said it, you are spot on there. Too many people not jumping into the cold water and too afraid to just swim with the sharks.

    Nick
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  • Profile picture of the author ChrisBa
    Very Good Advice and really true.. Thanks Jeremy.
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  • Profile picture of the author Caper224
    Newspapers is a very simple way to break into cpa but how scalable is it? Newspapers are heading for extinction. Not a very solid long term revenue stream. And, it can become quite costly when you don't see the returns you expected. You were right about the offline opportunities, there are endless offline methods that work VERY WELL. But also online forums still work, craigslist still works. People just need to know how to utilize these properly.
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    • Profile picture of the author J R Salem
      Originally Posted by Caper224 View Post

      Newspapers is a very simple way to break into cpa but how scalable is it? Newspapers are heading for extinction. Not a very solid long term revenue stream. And, it can become quite costly when you don't see the returns you expected. You were right about the offline opportunities, there are endless offline methods that work VERY WELL. But also online forums still work, craigslist still works. People just need to know how to utilize these properly.
      You are correct, more and more people are getting their news from the web. However, to say the newspaper is headed for extinction is incorrect.

      The newspaper has been the medium for daily knowledge way before any of our times. The Internet has obviously cut into that, but millions of people still continue to wake up every morning and read the paper with a cup of coffee.

      Millions of people still use classified ads to find items to buy, to look for jobs, to find garage sales. This will not change anytime in the near future. Any medium that has millions of DAILY subscribers will not just become extinct in a decade.

      Keep in mind a lot of the subscription decline is due to people getting news from the actual newspaper websites. This is incorporated in your advertising strategy by almost all major newspapers.

      People still want to know what's happening in their local area. They want to read about local elections, local sports teams, local fundraisers, festivals, camp for kids, etc. These people may get their news online, but they are seeking local news SOMEWHERE.

      Major newspapers in my home state of Florida avg AT LEAST 2 million visitors a month. Of course they aren't all unique, but surely many of those are people who contributed to the decline in newspaper subscriptions.

      The newspaper will ALWAYS be a great method for advertising. The fact that newspapers have websites actually EXPANDS the audience you can advertise to by getting packaged deals that include print and online.

      Just because we have TVs does not mean we no longer attend sporting events. Just because the Internet has online shopping does not mean we no longer go to the mall. With technology, we must take advantage and evolve.

      This method can be scaled because there are thousands of newspapers to advertise in and different offers to attract different people.

      In the case study I post tonight I'm going to be giving an example of using an offer pertaining to movies, how it was perfected and placed in a section of the paper and online, and how it was scaled. The example tonight cost more than a small classified, but it paid for itself.
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    • Profile picture of the author Kenster
      Originally Posted by Caper224 View Post

      Newspapers is a very simple way to break into cpa but how scalable is it? Newspapers are heading for extinction. Not a very solid long term revenue stream. And, it can become quite costly when you don't see the returns you expected. You were right about the offline opportunities, there are endless offline methods that work VERY WELL. But also online forums still work, craigslist still works. People just need to know how to utilize these properly.

      Newspapers are headed for extinction but with introduction of online advertising on a mass level a few years back, many advertisers left the newspaper scene.

      So right now there actually is a lot of potential. I have done surprisingly well with some test campaigns in the newspaper space.




      Nice overall post though...marketing is basics. People tend to over-think this process. Stick to the basics first. Once you have a campaign going, then worry about the complicated stuff to take your business to the next level.
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      • Profile picture of the author J R Salem
        Originally Posted by Kenster View Post

        Newspapers are headed for extinction but with introduction of online advertising on a mass level a few years back, many advertisers left the newspaper scene.

        So right now there actually is a lot of potential. I have done surprisingly well with some test campaigns in the newspaper space.




        Nice overall post though...marketing is basics. People tend to over-think this process. Stick to the basics first. Once you have a campaign going, then worry about the complicated stuff to take your business to the next level.
        While I disagree with some points, we seem to agree as a whole. I know you do a lot offline, so it's good to have you confirm some things for those that are skeptical.
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        • Profile picture of the author Kenster
          Originally Posted by Jeremy S View Post

          While I disagree with some points, we seem to agree as a whole. I know you do a lot offline, so it's good to have you confirm some things for those that are skeptical.

          Most of my income comes from online but I love to dabble offline to keep diversified. Would love to hear what you disagree about!!! You learn most by learning what others think about a given subject so I have a voracious appetite to learn!
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          • Profile picture of the author J R Salem
            Originally Posted by Kenster View Post

            Most of my income comes from online but I love to dabble offline to keep diversified. Would love to hear what you disagree about!!! You learn most by learning what others think about a given subject so I have a voracious appetite to learn!
            Just the newspaper extinction part. But that is because I know the industry well and have colleagues involved within it.

            What I should have said, is I disagree with that statement but completely understand why that is a common, logical statement many people make.
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            • Profile picture of the author John Durham
              Originally Posted by Jeremy S View Post

              Just the newspaper extinction part. But that is because I know the industry well and have colleagues involved within it.

              What I should have said, is I disagree with that statement but completely understand why that is a common, logical statement many people make.
              I just think it makes common horsense.

              Things that make common horse sense work!

              It seems reasonable to believe you could make more money cpa marketing door to door, or using classified ads (offline) where the competition is "NOT".... than online. There is no virtually no competition offline. And WE are better advertisers than they are!

              Thats just my take.

              People really underestimate the diversity and potential of offline.
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              • Profile picture of the author mikeroosa
                There are some great tips in here. I never even considered using classifieds for CPA offers, but I think this could work. I'm wondering if we should pick local papers or just go with the ones that have the highest volume?
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            • Profile picture of the author Kenster
              Originally Posted by Jeremy S View Post

              Just the newspaper extinction part. But that is because I know the industry well and have colleagues involved within it.

              What I should have said, is I disagree with that statement but completely understand why that is a common, logical statement many people make.

              Oh I hear you, would love to hear your take on it!! Here are my thoughts...the trend is moving towards online, so the subcription rates to a majority of the papers have gone down slightly. I just saw a major report on CNBC a few days ago where they were predicting, which of the top 5 large newspaper publications will be around in 20 years. Many people actually do a hybrid where they get hard copy papers but also do the online thing as well. And of course a certain percentage of people want to read a paper in hard copy like people have always done. But there is a tipping point because distribution and printing costs can only handle so much, so once a certain break-even point is surpassed, then it won't make financial sense to distribute "paper" newspapers anymore.

              Now I don't think this will happen necessarily in the next 5-10 years per se (at least to the major newspaper), but I think after 10 years the tipping point will be achieved when the younger generations grow up and become the base for news readership. Right now there are plenty of old people who don't care to read online at all, but in 20 years, I'm not so sure a majority of the papers will be around anymore.

              There will always be some, but I think there will be a severe decline. Just my thoughts.


              Of course for the purposes of this thread and what we do, there is still plenty of opportunity to advertise in papers and that won't go away anytime soon.


              Also...


              Nice case study above. I did something similar and promoted the same CPA offer in multiple places in the paper at once (tailoring each ad to the respective section in the paper it was in). Works wonders.

              And you don't want to mention the offer, but Netflix did extremely well!!! I don't do the offer offline anymore but Netflix ad to splash page to cpa offer...chi ching!
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  • Profile picture of the author J R Salem
    Case Study #1:

    This is just an example of a method (there are dozens in classified advertising) that worked for someone, and can work for you too if you take the time to invest in yourself. In this case study, a decent chunk of cash was invested in the advertising campaign. HOWEVER, guess how the initial money was made to fund the larger campaign? YEP, smaller less expensive advertising.

    In this example, here is what worked:

    A local Tampa newspaper would publish an "Events" section in every Friday paper. It would outline all the happenings around town, new movie openings, movies being released on DVD, bands playing, bar entertainment, restaurant reviews, etc.

    This tended to be a popular section, because people would read it and plan their weekend -- whether attending a show, going to a movie, heading to a festival.

    Well there was (still is to my knowledge) a CPA offer promoting a free trial of DVD movie rentals. I'm not naming the actual company here because 1) I'm not sure if they restrict offline now, and 2) I'm not positive if the exact offer is still out there.

    So a light bulb went off one day, and this individual decided to put an ad in the Friday "Events" section. He chose to do it here instead of the general "classified" section because it was targeting a specific group.

    WARNING -- WARNING -- WARNING

    Here is where money was invested in the process. This will scare off a lot of you, and I understand. But this money was all earned from previous cpa offers listed in the classifieds for cheap, and sometimes free!

    After some research was done, and copy was written, he contacted the Tampa paper and inquired about the cost of advertising in the Friday "Events" section.

    Subject: "What would it cost to get a small ad on the page where you list the new movie releases and movies that are out on DVD?"

    Paper: "We have an open rate for a one time ad of $1250, or we have an 8-week plan where your ad would get listed every Friday for 8-weeks for a cost of $1950."

    Subject: "Hmmm, okay the $1950 sounds like the better deal. That works out to about $244 every time I have my ad run. Sure beats $1250 for a one time open rate."

    Paper: "Yeah, it does. What's your email? I'm gonna shoot you the page where you can fill out the info for the ad. These are the rules, you can review them on the page: blah blah blah."

    Subject: "Sounds good, I'd like to start when '$**#' movie is released on DVD in a week."

    Paper: "Okay, fill everything out and we're good to go."

    So he went to his email, paid the $1950, filled out the ad from his research, and was ready to go! It read:

    "Wanna watch '$**#' and other movies for free when they are released? Sign up here for a FREE 2-week movie trial with 'company name'! No obligation, cancel anytime. Don't pay $24.95 or rent it and pay late fees. Visit www.HisWebsiteForHisCPAOffer.com."

    This ran for eight straight weeks. The same movie was used the first few weeks because of its popularity. After that the ad was allowed to be tweaked to not include a specific movie.

    On top of this, the $1950 also allowed him to have his ad show up on the newspaper website in the "Events" section.

    In order to break even (the cpa offer paid $19 per sign-up), he needed roughly 13 sign-ups each week the ad ran (13 x 19 = $247).

    THE FIRST WEEK THIS RAN, 34 SIGN-UPS WERE ACCOUNTED FOR. This was equivalent to $646, or $402 profit after costs.

    The next week it ran, he received 26 sign-ups. That is $494, or $251 in profit.

    Weeks 3-8 were as follows: 37, 22, 17, 44, 32, 27.

    The 8-week total was $4541 in payout and $1950 spent. Total profit = $2,591.

    Not a bad investment, eh?

    Yes, I know most people don't have 2k to shell out to advertise. But there is a segment on this forum that does. And if you don't, start small, save, and then GO FOR IT!

    What do you think our subject did next? He checked out other papers online who had similar sections, or similar areas where movies were promoted. He scaled this the point where he had the ad running in 11 different newspapers in a given week.

    HE BANKED! He then used this money to develop software, promote it, sell it, and BANK somemore.

    This subject is my buddy James, and he still does very well today creating and distributing software. That is where his passion lies, and that is what he used the money he made to do.

    Would this still work today? Maybe, if the right paper was researched, readership was analyzed, proper copy was written, and the target audience was reached. This isn't easy, but you gotta learn somehow, right?

    Why can't you do this in a "Health" section of a local paper while promoting a weight loss offer? YOU CAN!

    Why can't you promote a scholarship offer in a "Business" section? YOU CAN!

    BUT HERE IS A VERY CRITICAL COMPONENT, AND IF I DIDN'T POINT IT OUT, I'D BE A BAD POSTER:

    Make sure you don't waste your money. You MUST do your research and make sure you are promoting properly, have the right copy, etc. Or else you mine as well flush your $1950 down the toilet.

    Have an idea? PM ME! I'm more than happy to give an opinion, or help find an answer.

    Remember, focus on building a business, not a bank account.

    If you do the proper research, and your due diligence, and build this up right, you will have a business, and the bank account will grow with it.

    TAKE SOME ACTION FELLOW WARRIORS!
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  • Profile picture of the author Kenster
    As I said, would love to hear your thoughts on newspaper though...I am really curious. My opinion is based on just a little research, observation, and speculation. It seems you have a lot more experience in the newspaper industry so your thoughts are probably more grounded in facts than mine!

    Would love to hear them!
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    • Profile picture of the author Gaserik
      Thanks Jeremy for very Good and actual article
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    • Profile picture of the author J R Salem
      Originally Posted by Kenster View Post

      As I said, would love to hear your thoughts on newspaper though...I am really curious. My opinion is based on just a little research, observation, and speculation. It seems you have a lot more experience in the newspaper industry so your thoughts are probably more grounded in facts than mine!

      Would love to hear them!
      Kenster, I know you been around awhile, and I definitely respect where you are coming from. While no one can predict what the future holds, there are many reasons why I believe the newspaper industry will survive the advent of online reporting. Some of these ideas were stated above, some were not.

      I used to write guest columns from a "Young Entrepreneur" perspective in my local paper. At the time I really wasn't a young entrepreneur, but I wanted to get some experience so I wrote columns geared towards young professionals about expanding their network, educating themselves, always looking for opportunities, and most importantly, FINDING THEIR PASSION.

      The feedback I got was awesome from people young and old. Granted this was a few years back, it was cool to see such a large group of people were reading what I was writing. I was the "local guy" trying to make a name for himself. I wasn't paid, and the column ran in a back page section, but cool nonetheless.

      That leads me to my first point. The newspaper not only gives people a platform like no other news publication, but the LOCAL aspect of it is huge. In my opinion, ink on paper is the most intimate (for lack of a better term) way to take in information. I think this is why people still buy books, magazines, etc.

      But with newspapers, not only do you get national AP news, but you get local coverage that so many people crave. That is why people watch the local news every night. They wanna know what's going on in their town, who is running for mayor, what funding is planned for downtown, what crime has taken place, what shows are at the theater, what sporting events are coming to the coliseum. There is a sense of "pride" in the local paper.

      Like I said, I've been associated with the paper and have colleagues that still are, and they all take a sense of pride of being "in the middle" of all the happenings in the city and state. You just don't get that personal touch with online publications.

      I believe people will always enjoy waking up, grabbing the paper, brewing some coffee, making some breakfast, and starting their day.

      You make a great point that even though people enjoy reading the paper, at some point it won't make sense for companies to continue printing it from a financial standpoint. I hope this doesn't happen, as I thoroughly enjoy the paper, and reading about local news and local sports teams.

      Another big reason I think the paper will survive this online world is because of JOBS. Believe it or not, thousands of companies prefer to advertise in the paper rather than online. Many do both of course.

      I once had an HR Manager tell me his company preferred to advertise in the paper because they were attracted to candidates who read the paper, searched out jobs, and sent in a Resume -- rather than just clicking a SEND button on Monster or another job site.

      The paper is where millions of people search for jobs everyday, get news on career fairs, and advertise services they can provide to the general public.

      It's also the medium to sell "stuff," buy things from other people, and find local garage sales.

      My local paper actually post statistics a lot telling people that X% of the population reads a newspaper weekly, and X% find jobs in the paper, etc.

      I'm going to begin noting these #'s.

      You are 100% correct that the industry has taken a huge hit, and will continue to do so. I just believe there will always be a segment of the population that reads the paper, and a segment of the population that chooses to advertise in the paper.

      And the newspapers are getting wise to the fact that millions of people get the news from their actual newspaper websites everyday. They use this to cross-advertise for businesses, and attract more money from those who want to reach both segments of people (print and online).

      The fact that millions go to get the news on the local websites demonstrates the thirst for local news. You can always visit TMZ to find out what's happening in the rest of the world.

      Regardless of which one of us ends up being right in this discussion, my message will always be the same:

      I believe the world is better off with newspapers, and giving people the option to read in print.

      I stated above that just because I have a TV to watch sports on does not mean I won't attend games. And just because I have a kindle doesn't mean I won't buy books. Also, my wife continues to buy Gossip magazines even though TMZ reports the same news.

      It will be interesting to see what the future holds, that's for sure...
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      • Profile picture of the author AJ1961
        Thanks for a good read Jeremy. I've tried the college campus route. I had to outsource, as there are no colleges close enough to me and time is quite limited. I used fiverr and didn't have great results (in fact, nearly no results).
        I have some classified experience from a prior mlm thing and they do work quite well. Unfortunately one of my networks (I've only been accepted to 2 so far) does not allow classified traffic. I made a webpage and thought I could get the traffic to that, which of course has the offers. But when I checked with my AM he said No, sorry, we don't want classified traffic. I don't know how far back they can track the traffic, and I don't want to be banned, so I haven't tried it. Back to the drawing board..
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        • Profile picture of the author J R Salem
          Originally Posted by AJ1961 View Post

          Thanks for a good read Jeremy. I've tried the college campus route. I had to outsource, as there are no colleges close enough to me and time is quite limited. I used fiverr and didn't have great results (in fact, nearly no results).
          I have some classified experience from a prior mlm thing and they do work quite well. Unfortunately one of my networks (I've only been accepted to 2 so far) does not allow classified traffic. I made a webpage and thought I could get the traffic to that, which of course has the offers. But when I checked with my AM he said No, sorry, we don't want classified traffic. I don't know how far back they can track the traffic, and I don't want to be banned, so I haven't tried it. Back to the drawing board..
          Absolutely, if your AM says no, don't mess around. However, what's stopping you from joining other networks or promoting other offers?

          No one cares more about your business than YOU do. Try this...

          Talk to your AM about advertising outside of the classifieds. Maybe a muscle building offer in a "health section" of the newspaper. Feel it out, see if you get the go ahead.

          If so, lets look at some offers in your network, check some costs, and see if we can put together an action plan.

          Don't let anything stop you from success. Your AM will appreciate it because he makes more money too...

          And don't worry about "what its gonna cost" right now. We'll cross that bridge when we get there.
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          • Profile picture of the author AJ1961
            Originally Posted by Jeremy S View Post

            Absolutely, if your AM says no, don't mess around. However, what's stopping you from joining other networks or promoting other offers?

            No one cares more about your business than YOU do. Try this...

            Talk to your AM about advertising outside of the classifieds. Maybe a muscle building offer in a "health section" of the newspaper. Feel it out, see if you get the go ahead.

            If so, lets look at some offers in your network, check some costs, and see if we can put together an action plan.

            Don't let anything stop you from success. Your AM will appreciate it because he makes more money too...

            And don't worry about "what its gonna cost" right now. We'll cross that bridge when we get there.

            Well, nothing! I've been accepted into the 2 and haven't made anything. I was trying to focus on them so they don't kick me out for not performing . Have also been trying to stay within the education niche that I chose. Don't have extra $ at this time to try ppc although I'd love to try facebook ppc.
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            • Profile picture of the author Kenster
              Originally Posted by AJ1961 View Post

              Well, nothing! I've been accepted into the 2 and haven't made anything. I was trying to focus on them so they don't kick me out for not performing . Have also been trying to stay within the education niche that I chose. Don't have extra $ at this time to try ppc although I'd love to try facebook ppc.


              Networks generally won't kick you out for not performing. Generally they do occasional washes every few months or longer where they will delete unused and inactive accounts, but generally you don't need to maintain any set level of leads or commission with the network to stay active.

              I have logged into CPA accounts that are over a year old without any activity at all and they are still active!
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      • Profile picture of the author Kenster
        Originally Posted by big steve View Post

        Been a great thread to read so far..thanks alot guys. I have a method in mind which you guys have touched on to get into the CPA game, and one of the things that I've thought before is that surely it can't be that simple, but as u said I think I'm just overcomplicating things instead of just going out there and putting it to work. So this weekend it's gonna happen and I'm going to put it all into action. Cheers jeremy.
        p.s Kenster I also bought both your Offline Dragon and Rag's to Riches WSO's and want to thank you for the wealth of information. Now it's time to take action and make some money!!

        Steve

        Yep, even when you look at what all the gurus are doing, break it down and its all "glorified fundamentals". They aren't inventing anything, they are taking basic marketing processes and jazzing them up a bit!


        Originally Posted by Jeremy S View Post

        Kenster, I know you been around awhile, and I definitely respect where you are coming from. While no one can predict what the future holds, there are many reasons why I believe the newspaper industry will survive the advent of online reporting. Some of these ideas were stated above, some were not.

        I used to write guest columns from a "Young Entrepreneur" perspective in my local paper. At the time I really wasn't a young entrepreneur, but I wanted to get some experience so I wrote columns geared towards young professionals about expanding their network, educating themselves, always looking for opportunities, and most importantly, FINDING THEIR PASSION.

        The feedback I got was awesome from people young and old. Granted this was a few years back, it was cool to see such a large group of people were reading what I was writing. I was the "local guy" trying to make a name for himself. I wasn't paid, and the column ran in a back page section, but cool nonetheless.

        That leads me to my first point. The newspaper not only gives people a platform like no other news publication, but the LOCAL aspect of it is huge. In my opinion, ink on paper is the most intimate (for lack of a better term) way to take in information. I think this is why people still buy books, magazines, etc.

        But with newspapers, not only do you get national AP news, but you get local coverage that so many people crave. That is why people watch the local news every night. They wanna know what's going on in their town, who is running for mayor, what funding is planned for downtown, what crime has taken place, what shows are at the theater, what sporting events are coming to the coliseum. There is a sense of "pride" in the local paper.

        Like I said, I've been associated with the paper and have colleagues that still are, and they all take a sense of pride of being "in the middle" of all the happenings in the city and state. You just don't get that personal touch with online publications.

        I believe people will always enjoy waking up, grabbing the paper, brewing some coffee, making some breakfast, and starting their day.

        You make a great point that even though people enjoy reading the paper, at some point it won't make sense for companies to continue printing it from a financial standpoint. I hope this doesn't happen, as I thoroughly enjoy the paper, and reading about local news and local sports teams.

        Another big reason I think the paper will survive this online world is because of JOBS. Believe it or not, thousands of companies prefer to advertise in the paper rather than online. Many do both of course.

        I once had an HR Manager tell me his company preferred to advertise in the paper because they were attracted to candidates who read the paper, searched out jobs, and sent in a Resume -- rather than just clicking a SEND button on Monster or another job site.

        The paper is where millions of people search for jobs everyday, get news on career fairs, and advertise services they can provide to the general public.

        It's also the medium to sell "stuff," buy things from other people, and find local garage sales.

        My local paper actually post statistics a lot telling people that X% of the population reads a newspaper weekly, and X% find jobs in the paper, etc.

        I'm going to begin noting these #'s.

        You are 100% correct that the industry has taken a huge hit, and will continue to do so. I just believe there will always be a segment of the population that reads the paper, and a segment of the population that chooses to advertise in the paper.

        And the newspapers are getting wise to the fact that millions of people get the news from their actual newspaper websites everyday. They use this to cross-advertise for businesses, and attract more money from those who want to reach both segments of people (print and online).

        The fact that millions go to get the news on the local websites demonstrates the thirst for local news. You can always visit TMZ to find out what's happening in the rest of the world.

        Regardless of which one of us ends up being right in this discussion, my message will always be the same:

        I believe the world is better off with newspapers, and giving people the option to read in print.

        I stated above that just because I have a TV to watch sports on does not mean I won't attend games. And just because I have a kindle doesn't mean I won't buy books. Also, my wife continues to buy Gossip magazines even though TMZ reports the same news.

        It will be interesting to see what the future holds, that's for sure...

        We are on the same page. I agree that there will always be people who would like to read a paper in hand but I think when our (and i use the term "our" loosely) generation gets to be older, the industry will take such a hit that it won't be economical to print papers anymore.

        Of course there will always be SOME newspaper and publications, but I think the number will take a huge hit...again this may be 20 years down the road.


        I hope and pray that your predictions are more accurate than my gloomy predictions. As huge of a proponent I am for digital and electronics in our society, it would be said if that took over our world completely. A nice cup of coffee and holding a paper will always be a good thing.
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        • Profile picture of the author jeffrey73
          Keep in mind that college kids ( to this day ) still like to read local papers and magazines. Not to mention they can read them in class too, where they aren't allowed to have a computer.

          Also, the Internet is still known by many to be the land of "scammers" and "spammers". I think more people would trust a website advertised in the paper just because they know someone paid to put it in there. Some people are still scared to download stuff due to the high amounts of viruses that can so easily be installed by clicking the wrong link.



          Originally Posted by Kenster View Post

          We are on the same page. I agree that there will always be people who would like to read a paper in hand but I think when our (and i use the term "our" loosely) generation gets to be older, the industry will take such a hit that it won't be economical to print papers anymore.
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          • Profile picture of the author azmanar
            Originally Posted by jeffrey73 View Post

            Keep in mind that college kids ( to this day ) still like to read local papers and magazines. Not to mention they can read them in class too, where they aren't allowed to have a computer.

            Also, the Internet is still known by many to be the land of "scammers" and "spammers". I think more people would trust a website advertised in the paper just because they know someone paid to put it in there. Some people are still scared to download stuff due to the high amounts of viruses that can so easily be installed by clicking the wrong link.
            Hi,

            I'm almost 50 and never bought a paper since 1999. Got all my local and international news online.

            Because of Blackberry and smartphones, more people have shifted to e-news recently. And lately with very cheap notebooks and more free hotspots, online news are gaining further ground.

            Probably our situation is different. Most people here (young and old) consider printed papers as propaganda bs and consider printed classifieds as 9 in 10 probable scams. It is a mindset, therefore difficult to shrug off.

            Of course the same goes on online. But whatever news being put out online are actively debated and verified through News Groups and local forums. These are complemented by respected online channels from special interest groups. Uniquely, people believe more from online than offline.

            As a result, a number of popular printed papers had gone bust. There are some becoming stagnant and some weakening. After several years of absence, dead papers recently came back as FREE limited edition supported by ads. From millions of readers previous, each has less than 100k readers now. By looking at it, they will go under again, this time for good ( unless something extraordinary came to their rescue ).

            There is another reason why more papers will die. Green and Eco Campaigns. We are beginning to reduce use of paper and some people scorn newspapers just for that. Schools and universities are getting hooked online that flyers are more seen sticking on the walls only. On the streets and in trains, we don't see many people holding newspapers anymore ( except for the free limited edition ). Everyone are staring at their mobile phone screens.

            And with more international cable and satellite channels, many more have their morning coffee in front of the tube ( or flat screens ).

            The opportunities for Offline CPA campaigns are still there. But becoming less relevant in certain regions.

            What is really becoming moda, growing hyperfast, with super huge opportunities for CPA is Mobile.
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          • Profile picture of the author Kenster
            Originally Posted by jeffrey73 View Post

            Keep in mind that college kids ( to this day ) still like to read local papers and magazines. Not to mention they can read them in class too, where they aren't allowed to have a computer.

            Also, the Internet is still known by many to be the land of "scammers" and "spammers". I think more people would trust a website advertised in the paper just because they know someone paid to put it in there. Some people are still scared to download stuff due to the high amounts of viruses that can so easily be installed by clicking the wrong link.


            Agreed, the power and credibility of paper advertisements is why offline is still very powerful for credibility and also for direct sales!

            But the college demographic lean much more towards online news than paper news. WSJ or NYTimes did a study a few years back and the results were pretty fascinating...I will try and find it
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            • Profile picture of the author olliepa
              Wish I had somebody to coach me on this stuff with CPA
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              • Profile picture of the author KingOfHerHeart
                Originally Posted by olliepa View Post

                Wish I had somebody to coach me on this stuff with CPA
                I agree, I'm right there with you.

                I've found that one of the most traditional ways to make money is to get out there, and learn by doing (even if this means losing money, which most will - including myself currently).

                I believe in CPA, EVERYONE loses money, but the ones who are successful and making a (great) living out of it, are the ones who don't give up.
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                • Profile picture of the author J R Salem
                  Originally Posted by KingOfHerHeart View Post

                  I agree, I'm right there with you.

                  I've found that one of the most traditional ways to make money is to get out there, and learn by doing (even if this means losing money, which most will - including myself currently).

                  I believe in CPA, EVERYONE loses money, but the ones who are successful and making a (great) living out of it, are the ones who don't give up.
                  You don't necessarily need coaching. What you need is to find methods that suit your style, and then make them your own.

                  So if you read about people handing out flyers for protein shakes at a gym, maybe you make friends with the gym and ask that they place the flyers inside, or give one to every new member who signs up.

                  Promoting a weight loss product? Maybe you have a buddy who works at GNC and agrees to put a flyer in every bag after a purchase.

                  These are simple things that most people are too lazy to deal with.

                  It's almost as if you need the rush of seeing money come in from your first sale to truly motivate and understand the value of success.

                  Follow threads, ask questions, and take action.

                  Ask people to hold you accountable. For instance, what have you done (the 2 people above this) to help generate business today?
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  • Profile picture of the author big steve
    Been a great thread to read so far..thanks alot guys. I have a method in mind which you guys have touched on to get into the CPA game, and one of the things that I've thought before is that surely it can't be that simple, but as u said I think I'm just overcomplicating things instead of just going out there and putting it to work. So this weekend it's gonna happen and I'm going to put it all into action. Cheers jeremy.
    p.s Kenster I also bought both your Offline Dragon and Rag's to Riches WSO's and want to thank you for the wealth of information. Now it's time to take action and make some money!!

    Steve
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    • Profile picture of the author J R Salem
      Originally Posted by big steve View Post

      Been a great thread to read so far..thanks alot guys. I have a method in mind which you guys have touched on to get into the CPA game, and one of the things that I've thought before is that surely it can't be that simple, but as u said I think I'm just overcomplicating things instead of just going out there and putting it to work. So this weekend it's gonna happen and I'm going to put it all into action. Cheers jeremy.
      p.s Kenster I also bought both your Offline Dragon and Rag's to Riches WSO's and want to thank you for the wealth of information. Now it's time to take action and make some money!!

      Steve
      Steve, that is AWESOME that you've set this weekend as your time to "MAKE IT HAPPEN."

      Remember, the key is to keep it simple, but to make sure you've done proper research on your method.

      For example with the newspaper method: It's not just throw an ad up and forget about it. If you are just putting a cheap classified, that's fine because at least you are taking action.

      But lets say you are putting 1k of your money into campaign. You would need to make sure you went through the process of monitoring what ads are consistently in the paper, and where. This would let you know who is advertising and having success.

      Then you wanna find the right offer for the right segment of people, and most important make sure you got some good ad copy written to convert. You test it out, find what works, repeat, and scale it.

      It's good that you are educating yourself with other members products. Always good to get ideas and put them into action.

      Lastly, if I made you feel like you can DO THIS and that you can keep it simple and achieve success -- then this thread has been a success in my eyes. Glad I could motivate you, and GOOD LUCK THIS WEEKEND!

      Please check in and update us on your progress, and feel free to ask any questions.
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  • Profile picture of the author dtaylor
    Very valuable info.

    Thanks for all the great tips. I was inspired to action by reading Dave Iago's post a couple of weeks ago. It all boils down to actively looking for an audience and then selling into it.

    DTaylor
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    • Profile picture of the author J R Salem
      Originally Posted by dtaylor View Post

      Very valuable info.

      Thanks for all the great tips. I was inspired to action by reading Dave Iago's post a couple of weeks ago. It all boils down to actively looking for an audience and then selling into it.

      DTaylor
      Oh yeah, and never underestimate the power and strength of numbers.

      Get a newspaper ad in front of 300,000 promoting a CPA offer that pays you $20. Lets say only 1% of the 300,000 even looks at your actual ad. That's 3000 sets of eyes.

      Let's say only 3% of the 3000 take the time to visit your offer site. That's 90 people.

      Let's say 25% of the 90 people fill out and accept the free offer. 25% is actually realistic because the 90 people out of 300,000 that took the time to visit your page are seriously interested in the free offer.

      25% of 90 people is 22-23 sign-ups. At $20 a sign-up you make $450!!!

      Imagine if you had an offer that paid $40!

      Imagine if 2% of the 300,000 saw your ad!

      You are right, FIND AN AUDIENCE, take advantage, and SCALE IT!
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      • Profile picture of the author John Durham
        Originally Posted by Jeremy S View Post

        Oh yeah, and never underestimate the power and strength of numbers.

        Get a newspaper ad in front of 300,000 promoting a CPA offer that pays you $20. Lets say only 1% of the 300,000 even looks at your actual ad. That's 3000 sets of eyes.

        Let's say only 3% of the 3000 take the time to visit your offer site. That's 90 people.

        Let's say 25% of the 90 people fill out and accept the free offer. 25% is actually realistic because the 90 people out of 300,000 that took the time to visit your page are seriously interested in the free offer.

        25% of 90 people is 22-23 sign-ups. At $20 a sign-up you make $450!!!

        Imagine if you had an offer that paid $40!

        Imagine if 2% of the 300,000 saw your ad!

        You are right, FIND AN AUDIENCE, take advantage, and SCALE IT!

        WHOOOOOOOOOOOOOOOOOOO! Now THIS is some TALKIN right here!

        Smokin!

        No doubt, this has worked alot longer than the internet. I havent seen any city newspapers going out of biz, in fact there seems to be an increase in those little irritating newspaper stands.

        Well, anyway, you go Don Lapre!!!
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        • Profile picture of the author J R Salem
          Originally Posted by John Durham View Post

          WHOOOOOOOOOOOOOOOOOOO! Now THIS is some TALKIN right here!

          Smokin!

          No doubt, this has worked alot longer than the internet. I havent seen any city newspapers going out of biz, in fact there seems to be an increase in those little irritating newspaper stands.

          Well, anyway, you go Don Lapre!!!
          Whether you are selling insurance, or promoting cpa offers, the numbers work the same. Get it in front of enough people, and watch it FLY!

          This is why I also think using forums is underrated. Most people think they have to just spam forums with their links.

          This is the wrong way to do it. Register for about 10 forums in your niche, make about 10-17 posts in each one with relevant info, AND NO AFFILIATE LINK.

          After you building a following and some credibility, then slap the link in your sig, or tell people "this product was useful for me when I was in your situation. This is a free trial if interested."

          Remember too, you can be honest, don't have to be sneaky. Just tell people the truth -- AMAZING WHAT CAN HAPPEN!
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          • Profile picture of the author obeselizard
            There is definitely money to be made with CPA offers, you can either get so much traffic to these offers that target audience doesn't really matter or you can go for the more precise tactic targeting your audience where low traffic can still work
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        • Profile picture of the author kieljo
          Originally Posted by John Durham View Post

          WHOOOOOOOOOOOOOOOOOOO! Now THIS is some TALKIN right here!

          Smokin!

          No doubt, this has worked alot longer than the internet. I havent seen any city newspapers going out of biz, in fact there seems to be an increase in those little irritating newspaper stands.

          Well, anyway, you go Don Lapre!!!
          It's funny, I keep that little Don Lapre book handy and take a read every once in a while. It's like he said find an ad that makes you twety bucks profit and roll it out to 5000 papers.

          There has to be something to this...I find it fascinating.

          John
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          • Profile picture of the author Kevin Marshall
            I'm thinking about trying this at a major sporting event in my area next weekend. I have been trying to decide if I should pass out flyers that are related to the sporting event, or if I should just pass out flyers for a free Ipad or some other offer. If I follow through with this, I will post back with my results!
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  • Profile picture of the author williamrs
    Great thread!

    Here in Brazil CPA isn't very popular now, so the offline methods don't work for me, since I have to run US, UK, etc offers.

    However, I like this thread not only because of the methods discussed (offline marketing is just one piece of the big CPA pie), but specially because it helps people understand what's the right mindset.

    First, don't overcomplicate the things. Second, don't be afraid to test, this is the only way to get results. Third, focus on something and master it. The OP seems to be very good with offline marketing, I do PPC and media buys, other guys do article marketing and SEO... The fact is that many methods work, but we can't go too broad, we need to choose something to master and stick on it, that's essential.

    Thanks for such a nice, useful thread!

    About the discussion regarding how long the newspapers will last, I think we live in different countries and, therefore, see different realities, but what I've noticed here in Brazil is that it's very, very hard to find someone below 25 who reads newspapers. We can find some young people listening to readio stations (not too many), but newspaper don't seem to be their favorite way to get information. We do have local blogs and news sites, which are growing tremendously fast, but the newspapers seems to have almost only 30+ readers.

    However, as I said, this is Brazil, which is probably different than the US and other European countries.


    William
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  • Profile picture of the author Moneyerr
    Nice thread, Jeremy! Very nice advices and they are true.
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  • Profile picture of the author wingman7
    Seems a sensible approach. Struggling with adsense site for so long now...URL's getting impossible to find.. Will try this approach. Like idea of Craigslist and local classifieds. Will try for a few bucks invested. Important that I see a quick result. Adsense sites can take 6 months to work. Hard to make adjustments with this timeframe. Am also outside US so limited CPA offer access. Anyway enjoy your posts. Will let you know how I go.
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  • Profile picture of the author Sylent
    Very good topic, yet I keep failing. Not giving up though
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  • Profile picture of the author tambajosephfoyah
    Great Post Jeremy. I've come to learn this the hard way. But it was mentioned to me a while back to return to offline methods of advertising. Simple business cards, lawn signs, flyers and classifieds like you mentioned. They all work and are a great and inexpensive way to drive traffic to whatever you're promoting.
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  • Profile picture of the author mark healy
    thanks for a great post
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