As a thank you for all the fine posts and quality threads I have read here on the Warrior Forum I decided to give you some insight on a new case study. This made me $160.80 net profit in 48 hours and its completely scalable as I can now "roll out" to better PPC traffic networks.
Case Study: Make money by direct linking to a CPA offer using PPC
Money spend: $120
Traffic source: 7search.com
Affiliate offer: Dating site
Payout: $3.90 per sign up
Here are the steps I did to make this work and made an extra buck:
Step1. I decided to promote a dating offer and went to my CPA network and contacted my affiliate manager to ask him what offers are converting the best with PPC traffic. After some email discussions I made my choice and decided to promote a dating offer that paid out $3.90 per sign up.
Step2. I created a keyword list of around 6,900 related keywords around the dating niche. I did this by gathering LSI keywords of broad and high searched for keywords and then gathered more keywords from those LSI keywords. Tool I used was just the Google Keyword Tool.
Step3. I went to 7search.com and created a campaign with 2 text ads variations and copied and pasted all the keywords in to the campaign. Each ad text had the direct affiliate link in the destination url with the tracking prefix "7search-###KEYWORD###" in the sub id of my link. This way I can track which keywords are converting and which are not
Step4. I took the tracking code from 7search.com and submitted it into my Affiliate Account in the "add pixel" of the offer.
Step5. I waited for the campaign to get approved and then I let it run for 24 hours.
Step6. After 24 hours I went back into my campaign and saw that I had 34 conversions. I deleted the keywords that were not converting and I kept the keywords that were converting really well. I let it run again for another 24 hours with converting keywords.
Step7. Another 24 hours had passed and I logged in and saw I had in total 72 conversions with ONLY 28 keywords (all from that initial 6,900 keywords). In total I spend $120 on the keywords and made $280.80. I paid 22 cents per click and had around 545 clicks and forced the campaign to a 13.2% conversion rate.
Conclusion: This campaign is now making me between $60 and $70 per day. This is just ONE campaign and now I can roll it out to PPC networks that have better traffic quality (a bit more expensive) and take my winning keywords to see if they convert there as well. Oh, I didn't even test my ads or created landing pages to make more money.
It really wasn't that hard as you can see but the key here is tracking and testing to make it work
Now go out and make yourself some money!