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I need advices for my PPV campaign

by loss1988
14 replies
My CR usually is more than 4% but today, in 4,5hours, I got about 100 clicks but no lead. It has been raised down to 3%. It's the first time I got this problem, just deactived the campaign. What do you guys do if you got this problem ?
#advices #campaign #ppv
  • Profile picture of the author ChrisBa
    How long have you been running the campaign?

    A few things that could be happening..
    You might not be targeting enough of an audience
    It just might be a day that the offer does not convert on that traffic source
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  • Profile picture of the author loss1988
    I've run it for 4 days. In the beginning I had some url generated leads quickly but after that they got a lot of imp but did not convert anymore, so I deleted them. This plan has low CR but it used to convert. I asked my AM about it, he say that it has not any issue.
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    • Profile picture of the author ChrisBa
      Originally Posted by loss1988 View Post

      I've run it for 4 days. In the beginning I had some url generated leads quickly but after that they got a lot of imp but did not convert anymore, so I deleted them. This plan has low CR but it used to convert. I asked my AM about it, he say that it has not any issue.
      You need to let it run a little longer before coming to any conclusions.. for some reason the day that your not seeing conversions - the offer might just not convert on that day, or might work better in the evening.. keep letting it run and don't get discouraged for the 1 bad day
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      • Profile picture of the author loss1988
        Thank guys for help, you're right, I need more time to make decisions.
        @ChrisBa: I'm running my campaign at 10pm-6am everyday and full day at weekend. Today statistic is really made me discourage, may be I don't have enough money in my pocket to play with PPV.
        Just one more question: how much do you spend for test a campaign before it's profit ? And how many day you need to make decisions ?

        Thank you all again, I really love WF a lot :p
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        • Profile picture of the author JeremyShawaf
          Did you start your campaign over a weekend? That could have to do with it, I know my #s are bigger over the weekend.......just food for thought Goodluck either way!


          Jeremy
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          • Profile picture of the author loss1988
            Originally Posted by eyekantbeme View Post

            Did you start your campaign over a weekend? That could have to do with it, I know my #s are bigger over the weekend.......just food for thought Goodluck either way!


            Jeremy
            No, I started my campaign from this Monday.

            1 more day, about 100 more click and still no lead. I start feel that the advertiser don't like my traffic and shave lead :confused:
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  • Profile picture of the author Aviator Joe
    perhaps it's not converting as well on this day

    Think day parting. Plus 100 clicks is really an isignificant amount
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  • Profile picture of the author williamrs
    4 days can be not enough time for you to make decisions... There are days when a campaign performs worse and, sometimes, it seems to be just coincidence, something that happens without a specific reason.

    So let your campaign runs a bit more for you to get more consistent data.


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  • Profile picture of the author jordanberg2311
    how many conversions you get?

    they do not shave if you have very little leads
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    • Profile picture of the author loss1988
      Originally Posted by jordanberg2311 View Post

      how many conversions you get?

      they do not shave if you have very little leads
      I was disappoint so I felt that. I always got about 10 leads a day only. May be it's because of the landing page, I'm trying to improve it

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  • Profile picture of the author tubes00
    Which offers are you running? Email/zip submits get normally scrubbed a lot.
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