You can run an ad, start a blog, or write an article. All of these ways are proven ways to market your information product, and they highly-effective at doing so. But one thing that you don’t want to do is create a big product and have no idea of how to sell it.
So in this article, you will learn 3 types of information products that you can create in a short period of time, so that you can get started right away in your information marketing business.
Here’s the first product type:
1) A report
A short report is usually around 20-30 pages long and gives dynamic information about how to do something. Believe it or not, alot of short reports are better than $100 products that you see in the online marketplace. So you shouldn’t be discouraged if your short report isn’t as long as some of the other products that you see.
As long as it’s 20-30 pages of solid information, you’re good to go. You want to price this product at about $7-$10 as this is a good lead generating price. This book can be written in about 3 days, and you can pull out certain parts of promotional purposes.
You won’t get wealthy with this low cost report but you will be building up a list of people that you can sell to over and over again with some more of your other products. Your main goal right now is learning how to market your products online, and how learning how to acquire customers.
2) Interview someone
This is a very quick and easy way to create a product and extract massive amounts of information from an expert. Believe it or not, alot of people will take you up on your offer to interview them as long as you allow them to promote their book or website via your interview.
You can use a program such Skype to call your expert. Skype is free and easy to use and is readily available online for you. You can use a program such as Powergramo to record the call, and use a piece of software called “Audacity” to edit the final product.
3) Make an informational DVD
This is actually easier than it sounds. You can use a free program such as CamStudio to record your informational DVD and use a DVD authoring tool to create your movie. CamStudio will allow you to record your movies to “.avi” format, and you can use a free program called “SUPER” to convert into “.vob” format. After you have converted it to “.vob” DVD format, all you have to do is burn this file onto a blank DVD - and you’re done.
These 3 tips for creating an information product are really this easy. Start using them today to start earning money from your information product tomorrow.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com