3 Months In Affiliate Marketing, No Sales and Little Traffic

47 replies
So... I'm new here (sorry if this is a dumb post). I started my website about 3 1/2 months ago. It's a directory for WordPress plugins. I spent a month or so building it, and a month or so contacting plugin authors to get their plugins listed on my website. I have about 27 plugins right now. Nearly all of them have affiliate links in them and they each have 200 words minimum of content. I'm having a hard time getting them to rank in google. I wrote a few blog posts as well and I think I'm up to about 15000 words of content in all, but still get very little traffic (maybe 5 sessions daily). I think SEO will be the best method for me to acquire users reliably so that's what I'm trying to focus on. In total I have about 250 sessions, 2500 pageviews, 100 users, 50% direct traffic and 50% referral and organic, 0 sales. It's taking a looot longer than I thought it would to even get a trickle of an audience and I was hoping to get at least a 1% conversion rate. Is this normal or am I doing something wrong?
#affiliate #marketing #months #sales #traffic
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  • Profile picture of the author Ged3
    You have achieved a lot in a short space of time.


    You have said that you have had trouble getting your pages ranked. An easy way to remedy this is to create a few simple videos with links to your webpages and upload them to Youtube.


    I have done this with my websites and because Google owns Youtube you will find that not only will your videos do well, but your webpages will rank in Google very quickly.


    You could also create a Youtube channel on Wordpress plugins and you will get a lot of traffic from this.


    You could try advertising some of your products on the Warrior Classifieds here as it only costs $20 per advert - if the plugins are popular there is a very good chance they will sell.


    You could also take part in discussions on the forum that involve Wordpress plugins as you must be knowledgeable about them and once you have established yourself as the "go to guy" for Wordpress plugins you will have a lot of people asking you questions that you will be able to answer and this will lead to sales.


    It looks as if you have a good website and if you promote yourself on Youtube and here on the Warrior Forum I am sure you will make a success of it.


    I hope you do well!


    Best Regards
    Ged
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    • Profile picture of the author WoahPickMe
      Thanks man! If this is what it's like to achieve a lot in a short amount of time, this is going to be rougher than I ever imagined. I'll have to look into creating videos on WordPress plugins and see what my competitors are up to. I honestly haven't seen many YouTube videos in the niche yet. I've been pretty active on the WordPress subreddit but so far, that hasn't led to any sales. It might be worth going to another forum maybe. Thanks for info on Warrior Classified. I just made this account so I didn't know about it. 20$ is affordable. I don't know if I'm allowed to advertise the individual plugins since I'm not the author of any of them. I'll check it out though!
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  • Profile picture of the author AmericanMuscleTA
    So who are you trying to sell these Wordpress plugins to? Bloggers? People who create and sell websites, etc.?? You need to "hangout" where your target market is.
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  • Profile picture of the author WoahPickMe
    I'm trying to sell it to more serious bloggers and people who run their business on WordPress. I've been active in general WordPress forums

    I meant to reply to AmericanMuscleTA
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  • Profile picture of the author jbsmith
    Instructional videos demonstrating how to install, configure and benefit from WP plugins you list would be most useful. When I go looking for a plugin I often struggle to see in-depth information on how it will be configured and what I can do with it on the plugin owner's site - they typically only have the download + updates and some text info - trouble is I (along with many others) tend to be visual people and like to see short, concise videos or screenshots of how they work and what can be done with them.
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  • Profile picture of the author AmericanMuscleTA
    How about just reaching out to these bloggers directly, rather than waiting for them to come to you?
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    • Profile picture of the author WoahPickMe
      I'm up for it, I don't really understand how to do this effectively. I think CodeCanyon is a good representation of what my business model is trying to be (except it's a directory so I don't handle payments). I don't think there is any way for me to know exactly what plugin a blogger needs and then email them about it
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  • Profile picture of the author Randall Magwood
    The problem may be in the business model itself. You said you built a directory. Can you share the link to see how it looks? It may be the site, how you're selling it, the words on your page, the way you're trying to make money from it, etc. Let us see the site so we can give you better critiques.
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  • Profile picture of the author BrunoBruno
    I think you have been doing pretty well and are still doing great. Remember that there is no Testimony when there is no test. So keep pushing. Let me go ahead and share my experience in hopes that this might help. Why not hire people to help you with SEO, backlinking and marketing? You can also utilize influencer marketing if you want to have it promoted.
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    • Profile picture of the author WoahPickMe
      Thanks, I guess I just needed some reassurance that I'm doing things right and not wasting my time. I can't afford to hire people yet. I'm a college student who already has student loan debt. I have about a hundred dollars and whatever my parents give me to spend on the project so I can't spend much money unless I start making money.
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  • Profile picture of the author smartprofitmoney
    Originally Posted by WoahPickMe View Post

    So... I'm new here (sorry if this is a dumb post). I started my website about 3 1/2 months ago. It's a directory for WordPress plugins. I spent a month or so building it, and a month or so contacting plugin authors to get their plugins listed on my website. I have about 27 plugins right now. Nearly all of them have affiliate links in them and they each have 200 words minimum of content. I'm having a hard time getting them to rank in google. I wrote a few blog posts as well and I think I'm up to about 15000 words of content in all, but still get very little traffic (maybe 5 sessions daily). I think SEO will be the best method for me to acquire users reliably so that's what I'm trying to focus on. In total I have about 250 sessions, 2500 pageviews, 100 users, 50% direct traffic and 50% referral and organic, 0 sales. It's taking a looot longer than I thought it would to even get a trickle of an audience and I was hoping to get at least a 1% conversion rate. Is this normal or am I doing something wrong?
    Hello,
    The problem is,

    You need to think like a user, where do users go when they setup a new WordPress site, hosting right, and plugins are inside WordPress, so this type of niche will be hard to convince your audience to go with you when they can get most plugins on WP, on same screen at setup time.

    So my advice is do not put to much time and money in a niche that will be super hard to covert sales and marketing, I know this stuff,

    Thanks Rob.
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    • Profile picture of the author WoahPickMe
      You're right that plugins and themes are available right from within WordPress. The problem is that the WordPress directory is limited in what they allow and premium plugins are explicitly not allowed. Lots of people want premium plugins too since they often have more support and work better than free plugins (serious entreprenuers also use WordPress for stuff like ecommerce and pay hundreds of dollars for Woocommerce and plugins). The market for premium WordPress plugins and themes is pretty large since websites like CodeCanyon, TemplateMonster, CodeGrape, and Codester make millions to hundreds of thousands a year.
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      • Profile picture of the author smartprofitmoney
        Originally Posted by WoahPickMe View Post

        You're right that plugins and themes are available right from within WordPress. The problem is that the WordPress directory is limited in what they allow and premium plugins are explicitly not allowed. Lots of people want premium plugins too since they often have more support and work better than free plugins (serious entreprenuers also use WordPress for stuff like ecommerce and pay hundreds of dollars for Woocommerce and plugins). The market for premium WordPress plugins and themes is pretty large since websites like CodeCanyon, TemplateMonster, CodeGrape, and Codester make millions to hundreds of thousands a year.
        Hello,

        When you reply, use the quote message in reply, this way we know who your talking to,
        Ok I build major sites from, small to super crazy mega sites for years, and I am friends with many companies that build and code all major plugins, and create my own products as well.

        So what I am saying, when someone wants a premium plugin, it will not be a newbie building the site, only newbies use all the free stuff, pros know where to purchase all custom coded software, I myself buy many custom plugins every year,

        So the thing is, you say premium plugins that cost money, then your audience will not be newbies, web design companies that are pros, already know where to go, so that is why this will be tough to convert.

        I know this is not what you want to hear, because you have time and money invested in this, but as you learn this business, you will find out what converts before you do your build out.
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        • Profile picture of the author WoahPickMe
          Hello,

          When you reply, use the quote message in reply, this way we know who your talking to,
          Ok I build major sites from, small to super crazy mega sites for years, and I am friends with many companies that build and code all major plugins, and create my own products as well.

          So what I am saying, when someone wants a premium plugin, it will not be a newbie building the site, only newbies use all the free stuff, pros know where to purchase all custom coded software, I myself buy many custom plugins every year,

          So the thing is, you say premium plugins that cost money, then your audience will not be newbies, web design companies that are pros, already know where to go, so that is why this will be tough to convert.

          I know this is not what you want to hear, because you have time and money invested in this, but as you learn this business, you will find out what converts before you do your build out.
          You might be right but I don't know if I'm ready to give up already. I feel like if I get even a little bit of traction, I could at least pivot if necessary
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  • Profile picture of the author Ged3
    One way you may be able to crack the Wordpress Plugin market is if you have one or two that you can give away free - I am sure there are some free ones available.


    You could then build a list of subscribers.


    I have mentioned this because although I agree with Smartprofitmoney that it is a difficult niche to crack because the first place people will go to is Wordpress itself; I am subscribed to someone who sends me adverts to Wordpress plugins every week or so.


    For this reason I think you have a good chance of making profits as an affiliate if you can get a list of subscribers that already have Wordpress and use Wordpress plugins.


    As for advertising your free Wordpress plugins to gain subscribers I have seen that there are a lot of groups on Facebook for Wordpress plugins so you might get some joy there.


    Hope this helps.
    Ged
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  • Profile picture of the author JohnMcCabe
    Took a look at your home page.

    I'm not surprised that you aren't making any sales. The page reads like it's targeted to plugin sellers, not buyers.

    There's nothing there that says "this site understands me and why I want premium plugins." Also nothing that says why anyone should take your reviews seriously.

    You basically need two sites within your site -- one for sellers and one for buyers.
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    • Profile picture of the author WoahPickMe
      Took a look at your home page.

      I'm not surprised that you aren't making any sales. The page reads like it's targeted to plugin sellers, not buyers.

      There's nothing there that says "this site understands me and why I want premium plugins." Also nothing that says why anyone should take your reviews seriously.

      You basically need two sites within your site -- one for sellers and one for buyers.
      Thanks for the critique. I'll admit I've been focusing most of my efforts on attracting plugin authors. I figured it would be easier to get them to sign up than it would be to sell to buyers if I have very few plugins to offer. I suppose I haven't been marketing to buyers to get any sales.

      Do you think it would make sense if I split my website like:
      sellers.propluginshop.com and buyers.propluginshop.com
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  • Profile picture of the author shahadat830
    Thanks man! If this is what it's like to achieve a lot in a short amount of time, this is going to be rougher than I ever imagined. I'll have to look into creating videos on WordPress plugins and see what my competitors are up to. I honestly haven't seen many YouTube videos in the niche yet. I've been pretty active on the WordPress subreddit but so far, that hasn't led to any sales. It might be worth going to another forum maybe. Thanks for info on Warrior Classified. I just made this account so I didn't know about it. 20$ is affordable. I don't know if I'm allowed to advertise the individual plugins since I'm not the author of any of them. I'll check it out though!
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  • Profile picture of the author xeniux
    You might need to work on the onpage and offpage SEO, building backlinks and leverage the power of social media and search engines, traffic will come if you are doing the tasks on the right track.

    Best,

    xen
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  • Profile picture of the author chpenny
    You can find a wealth of information on Neil Patel's website https://neilpatel.com/blog/the-uncen...g-a-blog-post/

    also
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  • Profile picture of the author ethanabigail782
    I believe you will be gain shortly. First of all you have to try inform buyers as much as possible in various way. You have to hit your targeted audience. it is more effective than the common traffic. Thanks for your advance.
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  • Profile picture of the author JohnMcCabe
    Originally Posted by WoahPickMe View Post

    Thanks for the critique. I'll admit I've been focusing most of my efforts on attracting plugin authors. I figured it would be easier to get them to sign up than it would be to sell to buyers if I have very few plugins to offer. I suppose I haven't been marketing to buyers to get any sales.

    Do you think it would make sense if I split my website like:
    sellers.propluginshop.com and buyers.propluginshop.com
    That's the general idea.

    Your home page could then be something simple like:
    Why did you visit Pro Plugin Shop today?

    I need a plugin | I sell plugins
    with links to the appropriate section of the site.
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  • Profile picture of the author hardworker2013
    I suggest you join groups in your niche on social networks like Facebook, Linkedin and Google+ and share your website there. WP plugins is a very competitive niche. When you are building
    a website you firstly need to do your niche research to target the niches that are low competition niches.
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  • Profile picture of the author Jonathan 2.0
    Maybe consider "specializing." For example: 17 Free Weight-Loss WordPress Plugins ... (That Will Radically Transform Your Business And Website ...)

    (Just a thought.)
    : )
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  • Profile picture of the author Chris Brindamour
    WoahPickMe,

    First of all, make sure you are capturing email addresses to you can continue to market to your customers.

    So how can you stand out from your competition? Maybe you can shoot some how-to videos using some of the templates you are promoting and showing how they can help your client. You could possibly do this for several niches. Do some keyword research to see what people are looking for and find some that don;t have as much competition and target them.

    Chris
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  • Profile picture of the author ryanbiddulph
    Hi WPM,

    Seems like you are following sound fundamentals. Just give it some time, but do increase the blog posts frequently, and definitely start guest posting on blogs in your niche too. This spreads your word, helping you render greater service in addition to boosting your blog traffic and sales.

    Ryan
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  • Profile picture of the author Brent Stangel
    When people purchase plug-ins they always have a specific problem to solve.

    Try to determine what terms people might search for, then create YT videos that address the specific need.

    Optimize for the question, not the answer.

    Brent
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  • Profile picture of the author Pete Rose
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  • Profile picture of the author Ivan2b
    My friend, 3 months in Affiliate Marketing is a very little time in order to make some huge success. Maybe your results could be better but still I can give you examples where people worked up to 2 years to bring their profit on higher level with affiliates. Key is to be patient and learn from the others.
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  • Profile picture of the author Steven Henry01
    It's a great achievement for you and you have need to promote your content on the social channels. It's helps to get more traffic and generate leads. Create content with including keywords and it should be unique, rich and informative. It also helps to get rank your website on search engines. Good Luck!!
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  • Profile picture of the author Josh Paynter
    Hello, one thing i would say, it will take about 6 months for your organic searches to really start spiking.
    I got seriously frustrated with my first site, becasue i worked on it like you did.
    But dont give up!
    Give it some time, you will eventually get out what you have put in!
    Good luck
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  • Profile picture of the author Ged3
    Josh,
    that's a good point.


    internet marketing is a long term thing.


    I have found that my sites receive more traffic from Google after one and two years.


    The same goes for Facebook as well.


    Its a bit like creating a garden; you prepare the ground and plant the seeds and it takes a long time to see anything, but if you are patient you will be rewarded!


    Best Regards
    Ged
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  • Profile picture of the author WoahPickMe
    Just wanted to say thanks for the advice guys! Right now I'm working on making my website more buyer friendly and trying to interact with people in the wordpress niche on forums and social media. I might not reply to your posts, but I've read every one so far
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    • Profile picture of the author Alexandar33
      Good thing is that you wish to learn. If you work really hard everything will get on its place sooner or later. Like someone wrote you already successes will not come over night and you will need to bring more effort for everything.
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  • Profile picture of the author ChrisBa
    Originally Posted by WoahPickMe View Post

    So... I'm new here (sorry if this is a dumb post). I started my website about 3 1/2 months ago. It's a directory for WordPress plugins. I spent a month or so building it, and a month or so contacting plugin authors to get their plugins listed on my website. I have about 27 plugins right now. Nearly all of them have affiliate links in them and they each have 200 words minimum of content. I'm having a hard time getting them to rank in google. I wrote a few blog posts as well and I think I'm up to about 15000 words of content in all, but still get very little traffic (maybe 5 sessions daily). I think SEO will be the best method for me to acquire users reliably so that's what I'm trying to focus on. In total I have about 250 sessions, 2500 pageviews, 100 users, 50% direct traffic and 50% referral and organic, 0 sales. It's taking a looot longer than I thought it would to even get a trickle of an audience and I was hoping to get at least a 1% conversion rate. Is this normal or am I doing something wrong?
    It sounds like you've started and need to keep going. Keep adding content. Make sure your optimized for seo. Make sure your networking with social media and link building.
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  • Profile picture of the author seotprosperity
    Scale your expectation. If you're using a directory style, 1% conversion rate is very optimistic on your side.

    The other question is what type of content are you writing, is it useful content and how are you getting traffic to this content.

    You can throw a 100 darts but if you aren't aiming for the dart board, you're not likely to get any points. This to ask, how are you using your 15,000 words of content (is it content on your website to pre-sell your customers/traffic or is it content you're using for marketing or is it badly written content that only bots care about? - I would recommend you ensure the content quality is up because bad content won't last much longer.)

    Putting things in perspective, there are millions of sites on the web - you need to be intentional in generating traffic whether via paid avenues or SEO.
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  • Profile picture of the author JohnVianny
    Probably, the problem is about the strategy.

    Are you building a list or expecting a cold selling? People who land in your site, which may seem more to target plugin seller and not buyer, and then suddenly buy?

    Very rare.

    You need a pop up with a plugin free or a guide for the best plugin in exchange of a mail: so you can promote plugins, notify of new entries, etc.
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  • Profile picture of the author jonatan snellman
    You spent a month building your website and another month contacting plugin authors... And you've only been up for 3 months, that means that 2 of the 3 months you've not been doing any sales producing activities.

    I'm not trying to criticize but what you really should focus on is sales producing activities like trying to get traffic to your website, creating content to attract potential customers etc. not spend your time making everything look nice and pretty.

    Doesn't matter how much time you spent on your website or how pretty it looks if no one sees it.

    Hope this helped.

    Jonatan
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  • Profile picture of the author Adrianne_
    Originally Posted by WoahPickMe View Post

    I'm having a hard time getting them to rank in google. I wrote a few blog posts as well and I think I'm up to about 15000 words of content in all, but still get very little traffic
    Dude, a few blog post ain't gonna cut it. You need more eyeballs
    on your website. An example of getting traffic to your site includes:

    1. Purchase paid advertising

    2. Make a video

    3. Share it on your blog, facebook, twitter, pinterest, and Instagram

    4. Create a small ad with a capture page that forwards to your website
    and share on several social media outlets.

    5. Follow up with your leads 2 or 3 times a week to share a 1 benefit of the plugin

    6. Share articles, quotes, your lifestyle on fb, twitter, and IG

    7. Join facebook groups with people interested in plugins and send 25 friend request a day to members of the group and grow your friends to around 4,500

    8. Post 2 or 3 times a day on forums

    This type of activity will get eyes on your website and also create
    back links to your pages. Spend the next 60 days focusing on this
    and you can pretty much guarantee yourself a sale.
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  • Profile picture of the author pingmycareer
    350+ words for small topics & 750+ words for larger topics should be the word count for articles. try yoast SEO...configure the readability% of each article & then publish.
    start backlinking...boost posts on fb too...G+ is also a superb platform to share
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  • Profile picture of the author Tim Halloran
    Organic traffic is perhaps the slowest type of traffic generation. Unless you're posting every day and sharing the hell out of your posts, it's difficult to get any traction. You also need to focus on the right content. All traffic isn't necessarily good traffic. You want buying traffic and so need to create content which your targeted customers will be interested in.
    Sales don't come from traffic necessarily either. Building a relationship with your audience is a key to improving your sales. This is done by having a good 'freebie' giveaway on your website which, again is targeted to both your visitors and to your products.
    I spent years trying to get traffic with organic search. It's painfull slow and even if you get traffic free from the search engines, it's not necessarily going to change things.
    Paid traffic is best because it can be targeted and scaled. However, making it work is another story. It depends on your business model and products.
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  • Profile picture of the author Sioh Boon Yap
    Hi Woah. That's is very normal. In fact, I have been in online business for more than 6 months and business is still very inconsistent. Personally I must say that consistency is key to success in any business. So don't despair and keep moving forward. You would see some lights at the end of the tunnel.
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