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Beginner Duplicate Content Question

by adrian078
8 replies
Hi,

So a really basic question here. I searched a MOZ and a few other sites but wasn't really clear on the best practice.

My site has several different service pages. They however repeat blocks of text. e.g. "How it Works" and "How are we different" is the same text but needs to appear across about 5 pages.

What's the best practice for these situations? Does it matter?
#beginner #content #duplicate #question
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  • Profile picture of the author pintara3
    As a rule sometimes you get penalized for duplicate content.
    It really depends how much there is.
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  • Profile picture of the author DABK
    If it needs to appear, then it must appear.

    It is that simple.

    Originally Posted by adrian078 View Post

    Hi,

    So a really basic question here. I searched a MOZ and a few other sites but wasn't really clear on the best practice.

    My site has several different service pages. They however repeat blocks of text. e.g. "How it Works" and "How are we different" is the same text but needs to appear across about 5 pages.

    What's the best practice for these situations? Does it matter?
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  • Profile picture of the author King Manu
    It's normal to have duplicate content on certain websites, like e-commerce websites. Google knows that and doesn't penalized it.

    The problems come when you have the same content on multiple websites.
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  • Profile picture of the author adrian078
    Thanks for all that.

    It's only really 5 pages with 10 lines of text across a website that has 40 pages.

    Is it worth changing the wording slightly? Wouldn't really be hard to do.
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  • Profile picture of the author dave_hermansen
    Assuming that there is a decent amount of unique content on the page, a repeated block of text will have zero effect on SEO and rankings. Practically every eCommerce site we have ever built contains one or more duplicate blocks of text on all product pages - "Why buy from us?" and "Shipping and Returns" or "Warranty" sections. It's normal to have that.
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    • Profile picture of the author adrian078
      Originally Posted by dave_hermansen View Post

      Assuming that there is a decent amount of unique content on the page, a repeated block of text will have zero effect on SEO and rankings. Practically every eCommerce site we have ever built contains one or more duplicate blocks of text on all product pages - "Why buy from us?" and "Shipping and Returns" or "Warranty" sections. It's normal to have that.
      Thanks! Good to know and that makes sense.
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  • Profile picture of the author shailsingh
    If your content is duplicated in most of the page first you will replace your content in all pages then you will insert a canonical tag on the website to stop the content duplicate.
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  • Profile picture of the author mjayrfs
    Rewording duplicate contents should be able to sort the issue as it will have no effect on SEO. Mine got an error on audit report.
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