The Fast Buck Freaks of Marketing
Posted 21st July 2009 at 08:33 AM by megaresp
Tags copywriting, online marketing
I'm sure you've seen them too. I'm talking about all those ad headlines that scream out such ridiculous claims as...
We're exceedingly fortunate that exclamation marks aren't a non-renewable resource.
What I don't understand is whether or not anybody falls for this nonsense. It's not hard to imagine some desperate affiliate hoping to gouge a few bucks from such scams, but how about customers?
Would you buy anything from an ad with a headline like those above? Do you know anybody that would?
If not, why do such clumsy attempts to persuade exist? I can only assume there is a large pool of very stupid people out there ready, willing and able to believe anything.
In which case, God help us all.
- Make Money Fast!
- Get Rich Quick!!
- This is not a scam!!!
- Hundreds waiting to buy from you right now!!!!
- I made $5,827 in just 3 days!!!!!
We're exceedingly fortunate that exclamation marks aren't a non-renewable resource.
What I don't understand is whether or not anybody falls for this nonsense. It's not hard to imagine some desperate affiliate hoping to gouge a few bucks from such scams, but how about customers?
Would you buy anything from an ad with a headline like those above? Do you know anybody that would?
If not, why do such clumsy attempts to persuade exist? I can only assume there is a large pool of very stupid people out there ready, willing and able to believe anything.
In which case, God help us all.
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