Rarely is there a Flippa review written which combines large website purchasing experience with professional and skilled due diligence services. I claim to have done both and it is with such experience I offer a critique with hard, documented evidence as well as research experience enough to back up any claim made.

Being a buyer of profitable websites on Flippa.com for years has taught most important to successful purchase of a profitable website, above every other consideration, is...

Learning to either buy or sell websites on Flippa.com are much reviewed by excited buyers but often, the value proposition is miscalculated. As an expert buyer of both profitable and new websites on Flippa.com, I’ve learned the most successful, as measured by immediate profits I receive post sale, boils down to being able to verify what the seller claims.

How is this done? Whether a website or traditional ‘brick and mortar’ business, performing effective financial...