Another Google social network site has failed and this time, literally, the doors were closed! That website, located at Orkut.com, was one of Google’s early ventures into social networking and hopefully, it won’t be their last. Google does many things well such as search engines (duh!), paid search advertising as well as free email accounts (Gmail). However, it just hasn’t grasped the concept of social media for business in a way which yields profits for their brand or those...

For those who may not be aware; it is time to learn how to delete Google Plus from your marketing plan because, well, it’s dead! A brief search of pretty much any term referring to Google Plus (in relation to other social media sites), using the Wordtracker keyword tool, says everything about its dwindling influence. With a mere 11,780 searches (bi-monthly) for the phrase ‘google plus’ (5,890 monthly), few, even inside Google, can ignore the fact this social media venture has turned into a...