SEO, which stands for Search Engine Optimization, is the process of setting up a site to increase its rankings in search results from Google and other search engines. Internet users tend to trust sites in free searches more than they do advertised sites, making a high page ranking a useful tool to drive visitors and dollars to a website.

The first part of an SEO campaign is to identify the search terms, or keywords, that pertain to a given business. For example, a florist in Tuscaloosa...

If you own a business and people in your area can't find it online, you're missing out on many prime opportunities. Online marketing isn't just used to spread the word about a business across the world. After all, people often turn to the major search engines to find specific businesses in their areas. For all you know, you could be losing a great deal of business to another company that is succeeding in the local search engine results game. The good news is that it's not too difficult to get in...

Internet marketing is not entirely new to me but it is a fairly recent phenomenon in my life. My expertise lies in marketing offline, and like so many others I neively thought that the transition into marketing online would be easy. WRONG!!!

Every woman, man and his dog tried to sell me the next miracle online moneymaking program, and i'm ashamed to say that some of them succeeded and walked off into the night with my hard earned cash. Every offer of FREE help, advice or tools to help...