What’s the Fastest Way?

Paradoxically, trying to get too many people to sign up to your newsletter as quickly as possible is actually more work and takes longer than taking your time to develop a strategic plan.

A good newsletter sign up strategy should aim for organic growth. This is a style of maturation that, like the roots of a planet or tree, has many different tentacles and uses different ways of securing new names. This method should also be repetitive and done...

It’s no secret that the internet has dramatically transformed how companies do business. It’s now possible for a humble, yet small, digitally savvy company to bring a well established corporation with negligible internet skills to its knees. This is because more and more consumers are thoroughly researching every product and manufacturer before they buy. It’s a proven fact that the firms who embrace digital marketing concepts will survive and prosper. While those who are slow to catch on,...

Email marketing was one of the first distribution channels for marketing messages on the internet. Because that’s quite a long time in internet years, it has become erroneously viewed as somewhat old fashioned and ineffective.

Paradoxically, E Marketing is doing even better today than ever and that is borne out in quantitative measurement studies. Here’s how to effectively do it, and capture a slice of business that is as personal and privately executed within the inbox as it...

Owning a website, or promoting a business can be quite an involved process. However, those that do it properly make the effort to cover all angles.

Although it is important to rank in search engines, it is also important to engage with your visitors and potential customers.

Talking with your visitors and existing customers gives things a personal touch. It is also a great way to keep everyone up to date on your product/cause, while also allowing free promotion to occur....