SEO stands for search engine optimization and is absolutely positively VITAL to your MARKETING effort. The google search engine works by crawling your site looking for key words. The google search engine also analyzes your web site for links into your web site and links out of your website.

So what? How does the google search engine and SEO affect my website?

Simple, you no longer are paying for traffic via PPC nor are you paying for banner ads.

SEO =...