A funny thing happened to me this past week. Amidst the deadlines … client meetings … and other chaos, I rediscovered how much I truly love direct response marketing.

All because a book literally fell off my bookshelf.

My family and I recently moved into a new house, you see. And in the interest of unpacking as quickly as possible, I had simply shoveled books on the bookshelves....

Happy Friday, fellow Warriors!

For today's entry, I thought I'd share some top-notch tips from superstar copywriter John Forde. Odds are, you've heard of him. But in case you haven't, John's a direct response copywriter with 18 years in the trenches. And his copy has helped generate hundreds of millions of dollars in sales and tens of thousands of subscriptions.

Enjoy!

- Len

10 “Speed-Copy” Secrets

The...

Here's today's blog entry -- straight from the pen of America's highest-paid copywriter ...

by Clayton Makepeace

• Three Powerful Ways To Write A Killer Headline …
• Three Easy Ways To Supercharge Any Headline …
• Six-Question “Litmus Test” For Headlines You’re Working On Now …
• PLUS 30 Great Headline Idea-Starters …

Dear Business Builder:

Please excuse the champagne, confetti and funny hats.

We’re celebrating...

OK, here's the plan: Each day when I log into the Warrior Forum, I'll try to post one value-packed article on copywriting or marketing here in my blog. It won't be every day -- but I'll try to post them at least 2-3 times a week.

At least, that's the plan... and I fully expect my fellow Warriors to help me stick to it.