Sales Copy And Standup Comedy Collide…

Just this week, I did my first stand up gig.
We mega-scary – but got through it.
The funniness came through (at least I thought so lol)….they laughed…thank god.

When I was putting together my set, my sales copy knowledge helped quite a bit.
Here’s how…

I used some time tested rules in writing copy to help me with the set.

Never bore them
Seems obvious- but I...

Most copy guys and marketers make the fatal mistake of leaving the headline as an after thought.

Something they throw in at the end.

Big mistake Monchacho.

The headline is responsible for 80% of the success of your ad so it deserves some serious time.

I could write a ebook about headlines ( and will soon) but here is a quick time to get you started:

Write out as many headlines as you can to start with.

...

In copy there are certain words
you can minimize or do without.

When you kick these words to the kerb you can find your copy running a lot smoother and faster.

...and means more sales.

And who doesn't want that?

So what are these words?

here are some to get you started...

than
the
that

Now obviously you won't be able to do without them completely, but you can cut them...

When it comes to making money online there are a ton of ways to make it happen, or so they say.

In my daily working life though, I come across many failures and many successes and I'd have to say that one of the main things that seems to divide the winners from the losers is...

People who succeed tend to be selling their own products.

selling their own product gives them

control
makes building a list easier
gives them something...

Wana write a headlines that kicks ass
and get people sucked into your copy?

These 4 keys will help you out!!

Next time you look at your headline make sure it has at least some of these.

1) make sure you are presenting the right appeal, IE giving people what they want.

2) Curousity: people need to close the gap on what they don't know.

3) make it easy. People love easy

4) make it quick. better soon...