http://www.youtube.com/watch?v=CK2dYBG3nkI

I have said many times that if your headline sucks, no one will read the rest of your sales letter or your promotional e-mail. No matter what you write, you need a great headline to get attention. So how do you come up with a great headline quickly, even if you are completely uninspired? You use a system for thinking up headlines, and the system I want to share with you today for coming up with an unlimited number of headlines for copywriting...

Many marketers have seen the tremendous value of using multi-media in the their online promotions.

There are of course lots of ways to use multi-media and music.

The include ebooks, podcasts, audio greetings on your web site, promo videos (for example youtube), demo videos, and many others.

One thing that many don't understand about music (and some other creative works) is that when you pay for music, you receive a license to use it. You don't actually own...

I'm constantly amazing at how much good design can improve the performance of a site. I work for a fairly large directory website and every time we change the design, colors, size, and location of page items. We see an improve on the sites conversion.

[COLOR=Red][B]-- Update -- [/B][/COLOR]We added yellow behind our PPC ad campaigns and we increased conversion by over 10%

I have been insanely lazy this summer. My sites bring in enough income that I don't really have to worry about working on them all the time, so I've discovered I like my 'off time' more than I like making money... or at least making more money than I need.

However, the snow began in my part of the world this week, and now that we're getting a second dump of the white stuff, any thoughts of it melting away and returning to warmer weather are history.

Which means I have...

Google has announced that they are pulling the plug on Lively, its browser-baseed virtual world application that could be embedded into other sites.

We were beginning to wonder why this program didn’t even work in Chrome, and this would seem to explain it.

The official notification says that the plug will be pulled on December 31 of this year.

The truth is, Lively was pretty much dead anyway. As TechCrunch reports, after an initial spike, Lively flat-lined…...