A funny thing happened to me this past week. Amidst the deadlines … client meetings … and other chaos, I rediscovered how much I truly love direct response marketing.

All because a book literally fell off my bookshelf.

My family and I recently moved into a new house, you see. And in the interest of unpacking as quickly as possible, I had simply shoveled books on the bookshelves....

In today's world, it seems that almost any topic is open for debate. While I was gathering facts for this article, I was quite surprised to find some of the issues I thought were settled are actually still being openly discussed.




Pay per click marketing is one of the best ways to drive traffic to a site. If you own a web site in a highly competitive niche, you are going to rely on both organic(natural) and paid advertising to stay afloat. But pay per click...

If you're interested in monetizing your site, you need to decide if you're going to do broad or narrow monetizing. Read today's post on my Writing Services blog to get more information at: Achieving Tightly Targeted Site Monetization