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SPLIT TESTING - are you split testing ??

Posted 3rd September 2014 at 01:32 PM by Matt Morgan

Are you split testing ?

Split testing is an interesting way to tweak your pages for the maximum conversion yet many people don't do it.

When Split testing I change one item per test, per time....... then move on. Here is what I mean

First I Split test 2 headlines, pick the winner.....i Use the winner- Done!

(NB The winner is the one which gets the better conversion or the most optins)

Next
- I Split test 2 Subheadings...
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Golden Profits
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Create Creative Emails throughout the day

Posted 26th February 2013 at 08:42 PM by mortsleam


As I logged into my email this morning (it is a bad habit,) I noticed that the emails sent to me are usually pretty bland and very boring. After staring at my computer for a couple of seconds I decided that I would create a blog post that would teach you how to create creative emails (like a boss,) even if you are not creative.

I am not going to give you a creative pull but I will give you
...
Badass
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A Quick Copy Writing, Ad Copy, or Headline Writing Practice

Posted 25th February 2011 at 12:53 PM by mbhrad (Mighty Mike's "WISE"cracks)

View Original: SEO: Michael Bhrad
Richard Kaulfers, a "virtual-friend" of mine from the The Internet Marketing Club professional network for web marketers, recently posted a video on Digital Swiping for Copy-writing, Ad copy, Headline writing, etc...

Richard discusses some pretty basic, but very useful tactics for resourceful copy-writing. One of the general lessons that came out of this piece for me, is the limitless space of information/resource we know as the internet....
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SEO Consultant Bay Area
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How To Write Headlines That Attracts Attention

Posted 18th May 2010 at 12:13 PM by mattlaclear

By far the most vital component to an effective web page or article is a compelling headline. The reason for this of course is that it is the first thing your visitors will see when they hit your page. What follows are some ideas to help you make your headline into a powerful one:

1) Way before you sit down to write your headline, contemplate for a moment on what you want to accomplish with your article or web page. Are you selling something on it or are you just sharing great information...
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Old School SEO Ninja
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Falling in Love All Over Again … Thanks to the Late, Great David Ogilvy

Posted 10th May 2010 at 08:06 AM by Len Bailey

Falling in Love All Over Again …
Thanks to the Late, Great David Ogilvy

A funny thing happened to me this past week. Amidst the deadlines … client meetings … and other chaos, I rediscovered how much I truly love direct response marketing.

All because a book literally fell off my bookshelf.

My family and I recently moved into a new house, you see. And in the interest of unpacking as quickly as possible, I had simply shoveled books on the bookshelves....
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File Type: pdf swipe-04.30.10.pdf (178.2 KB, 37 views)
Len Bailey's Avatar
Copywriter, Consultant
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