Whether you know it or not Mobiles, Tablets and their Apps are playing the biggest role ever in marketing today, with most of the big brands using them to their advantage, and unless you're looking at publishing it in stores like Apple and Google play you are going to be left behind missing out on a massive opportunity, and the best part is it’s not that difficult to optimize an app to get high app store rankings either.

This is a new wave of advertising yourself in front of...

Apple App Store is the place where paid software dominates. It is a fact that will remain the way it is. Thus it is a preferable area for software owners and developers to distribute their ideas. Owing to its popularity, it has become the most profitable application store, going far ahead its competitors. But the leader in revenues is able to get even more downloads by a simple decision - namely price...