The question that is, has been, and probably will be on the minds of affiliates for years to come is how high is the payout? The higher the payout, the higher the profits seems logical enough. So, whats all the fuss about? Well, lets discuss the importance of conversion rates when choosing which offers to run and compare it to the importance of payout.


We can start with some definitions.

The conversion rate is the percentage of users who take a desired action....

Audience and Visitor Intent. How To Find The Most Motivating Factors For Buying Within Your Audience

There are obviously many different reasons people use the internet. Sometimes its purely for social reasons, other times to research products and services to fullfil a want or desire, or solve a problem.

People buy products or services to make them feel something. They don't want the thing, they want the feeling or outcome the thing gives them.

Some of...

What are the Advantages of a Sales Funnel in your Online Business?

• A Sales Funnel will increase your sales revenue
  Let’s say you have a report you sell for $17. You can sell it 300 times, so you would make $5100 in sales. But do you think some of them would also buy a related product for $37 or even $197? I bet some would! So it’s is actually crazy to not have a sales funnel in place for your online business. You don’t need all pages up and running from the beginning,

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The New Year is full of opportunity for improvement, and to achieve that let’s look at what you’ve done wrong (until now) as well as what you’re doing right.

In this "blog post" your focus needs to shift away from “how do I get more traffic?” because it isn’t website visitors you want; it is closed sales and loyal customers.

You see, most website owners cast a shadow over conversion rate by focusing on bringing in more traffic,...