YouTube - OTC Copywriting Guarantee Formula

Every good sales letter has a guarantee at the end. When you are trying to sell something, no matter how appealing you make it, prospects are always going to have some resistance when it comes time to buy. It does not matter if you sell a $5,000 product or a $7 product, or even if you give away a free product. People are always going to wonder, what happens if I order and I do not get anything in return, or they get a product but it does...