I am pretty good at website creation but I am unsure of my sales page. I don't want it to be overly hyped but instead help the customer understand that my products are not gimmicks but good solid tools for fitness and/or weight-loss. I would love any critiques, suggestions and pointers I can get. Please feel free to have a look and give suggestions. Thanks
P.S. I have been contemplating creating a 15 minute Power Walk as a give away.