This is not a case where the price depends on what needs to be done. No, there definitely IS a price but they don't say publicly what it is. You have to inquire, then sign up for an appointment with the business development manager and only after a carefully orchestrated discussion would the price be revealed. You don't even get to speak with the person running the program, whom you would be working with one-on-one.
To me, who was ready to spend money, this process was a deadly turnoff. It's no better than telling you about a program only after you watch a video that you cannot fast-forward through (because they've disabled that control).
I don't like being treated like a sheep.
Now I know there is another point of view, the marketer's point of view, and maybe this process "converts" better. But is there another way of looking at this that also includes respect for the customer?