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How to increase sales

by DMWood
4 replies
Hi,

About 2 years ago I started learning about online marketing. I created a blog, generated traffic and about a year ago created my first product The Time Management Expert Course
The site has about 300-1000 visitors per month but has a much to low conversion rate.

Could you give me some feedback on how to improve it?
#increase #sales
  • Profile picture of the author James Fame
    Well, what I see is a huge jump in transition. You proceed from agitating a problem (Doesn’t the Last Hour of the Day Always Feel Like the Longest?) immediately to presenting your offer.

    If it's a blog, it might be cold traffic. Presenting your offer immediately doesn't help the sale unless people already know your product.

    IMHO you're missing one HUGE chunk at the top of the whole sales copy. You definitely can get better conversions by hiring a copywriter.

    I noticed that you placed all your benefits in a separate page only accessible by a tab above. The problem is, you're not funneling traffic to click on and read the benefits. But yeah... you shouldn't even do something like that. Shove the benefits immediately in front of them.

    People want to know what's in for them... They don't want to waste time. People decide if something's worth their attention within seconds. They don't like to be sold to. They want to buy something they desire.

    You could start by finding a sales angle/hook for the whole copy. Unfortunately, this copy is pretty bad, so I really hope you can invest in a copywriter instead of stumbling in the dark by yourself. It'll save you a headache.

    James Fame
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    Fire me a pm if you have a question. I build businesses and provide consulting. I do not do finance/money/internet marketing niches. Fitness, self-improvement and various others are welcome.

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    • Profile picture of the author LP Copywriter
      Originally Posted by James Fame View Post

      If it's a blog, it might be cold traffic. Presenting your offer immediately doesn't help the sale unless people already know your product.
      ^This.

      How many of the 300-1000 visitors are actually making it to your sales page?
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      [Copy that Converts!] Make Your Next Project a Profitable One + FREE Marketing Audit
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      • Profile picture of the author DMWood
        Originally Posted by LP Copywriter View Post

        ^This.

        How many of the 300-1000 visitors are actually making it to your sales page?
        All 300-1000 visitors are visitors to my sales page.
        My blog has between 3000 and 12 000 visitors per month.
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  • Profile picture of the author BrianMcLeod
    People don't want to manage their time.

    They want a weekly wednesday golf game they never have to cancel.

    They want to leave work feeling great and return feeling excited.

    They want their boss to acknowledge their superior performance and give them Larry's job.

    Start where they REALLY are, not where your system is.
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    Brian McLeod
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