Please critique my website & blog

You should change the design. Make it look more attractive

Your site is great. But, I am not sure you will get many visitors simply by relying on the article. I think you need to promote it. Brian Dean (Backlinko site owner) took two months to do some promotions after he wrote an article.

Hi Michael, the site is certainly not bad looking and although much of your page content uses the word "we" instead of the word "you", I'd say that this is a secondary issue.

The major item that you should address is your traffic generation strategy. Relying solely upon the organic search engine traffic derived from only a month and a half worth of weekly blog posts isn't going to get you much traffic - at least not this early in the game.

What you should consider doing is developing a website traffic strategy consisting of both paid and free promotion methods. These can be tactics such as:

- Pay per click (PPC) search ads
- PPC social media ads on sites such as Facebook and Twitter
- Direct mail that direct prospects to special offers on your website
- Printed marketing materials that you can hand out at events
- Speaking and networking opportunities

Note: In each of these tactics your aim is to use the lure of special offers to get the prospect to your website -- or rather to specific sales pages on your website.

Once you've built enough momentum, from these activities, that your traffic holds steady even without the paid marketing, then you can start depending more upon organic search engine visitors to power your website traffic. Hope that makes sense.

As a consumer I am confused by your site. Are you a drafter, designer,
architect? Can you imagine and create all documents needed for a
construction project? or do I need to see an architect first?

Before buying traffic you might want to clear that up first.

Change the design and add colors, we say design attacts attention of the visitor, color makes him stay and content keeps him reading.

My first 20 seconds on the site I thought to myself "Am I on the services page?" The site needs images and a good VP statement. As other said its not bad, but the focus shouldn't always be written content. Content is also videos and images. People scan and don't really read. images hold their attention just for a few more seconds.

Personally Mick01,
I felt that you lost me in the first sentence. Copywriting (from what I gathered so far) is following a technique called AIDA.

AIDA:
Attention
Interest/information
Desire
Call to Action

Within your first sentence of your page states "We are focused on providing all of our clients with an affordable & quality online drafting service."

Which basically makes me yawn (not to be rude), I mean how many times have you read something that starts with. My name is Max Turner and I am a copywriter that provides solutions to your sales problems... or something to that degree.

Boring right?

How about changing that sentence to something that is more personable to the audience and holds their interest longer.

Here is an idea:
Ever wanted a (draft/deck/homes/etc) customized for your location and lifestyle, that's easy, convenient and affordable? (Go on to explain how you've done this before for someone else and it meant all the world to them, this shows that you do care reinforcing your statement above the first sentence.)

Also notice that in a lot of sales pages it's easy to read, broken down to one to two sentences that a 10 year old can read easily and understand what they will get and how they will go about getting it. They also have a width of approximately 550 pixels, which makes it easier on your eyes to read quickly.

Personally from a non-drafing, non-construction background I have no idea what drafting means, but maybe your audience should know what it means already (hence why I broke it down to specific things you do i.e. deck, patios, homes etc.

Hope that helps.

Max

For me the main thing I did't like was the text was a bit small.
It's true that white shape has it's value, but a bit of colour would be nice.

I have your website streamlinedesigns.com.au and found that home page is not looking attractive and url structure is not search engine friendly.

Also the blog article posting is not very effective way to get more traffic on your website.
You need to focus on off-page seo activities to generate good quality back links for better SERP.

If you need more help so hire an professional seo who will provide you online seo consultancy and let you out from this trouble.

after looking at you site I hav eth below things that i can say to you

1.The site looks clean with the colors that you have used as white is most of the times better and easy when reading.

2. You will have to get a background that will be related to your filed that you are looking at on this site and blog. I will recommend that you get constructional pictures

3. As you have started you blog you will have to get active in posting on this blog.

Look boring!

For the first split second I was on your site, the plain design made me think I was redirected to one of those "This domain is for sale" pages or a 404 page.

Try to make more links on the homepage. Like spoilers so there would be less confusing text so people may open that part of text that they want to see. Site is not bad, actually and if you want to make it more attractive, try not to use bright colors too much.

The sheer number of idiotic and self-promotional comments on here is really ******* disappointing. Great lesson for the OP and all business owners. Why would you listen to half of these guys? The majority of them have ZERO clue what it takes to create a great website that converts. There are a few good nuggets at least, but that's it.

Seriously consider the source before you start tweaking everything.

I'm gonna be blunt here: what's your strategy? I'm not really seeing one.

You've got some decent enough content. A little dry for my tastes, but certainly helpful to the people you're targeting, at least from what I'm seeing from a high level skim.

But it sounds like you just took the "if you build it, they will come" approach. That's not the way this works. You built something awesome? Great! Now go shout out from the rooftops and get people to COME SEE.

Do you have a plan in place for sharing? Social Media? Videos? Participating in forums? It sounds to me like you hired someone to write who sold you on the idea that good content automatically generates traffic and conversions. Correct me if I'm wrong?

And here's another thing to consider. Yours is a very trust based business. I've worked with lots of home builders before. They get their primary biz through referrals, not constant prospecting. You could be leaving money on the table if you're not actively asking satisfied customers to send people your way.

My opinion? I don't think the website is the problem.

I think simple converts better but you should use some
attractive font style with the relevant graphics as well as
call to action buttons.

Thanks for all of the advice everyone, I have made some changes to my site now which have started to improve my bounce rate and even get me some enquiries...

Do you think hiring a professional writer would pay off now that I have a clearer strategy and some images to catch visitors attention and get them to start reading?

To me, this site is crying for a good story. Tell me the story of a person who didn't get their plan approved by a council. Make it hurt.

Who is "we?" Who is Michael Kelly? We don't meet you until the quote page? Don't bury yourself on the quote page. Move your story up to center stage on the home page. Here are few tips on telling stories on your site:
https://www.americanexpress.com/us/s...ll-your-story/

People like to buy from real people. So be one. Who are you? How long have you been doing this? What did you do before? Why are you different than any other service?

Move the quote/contact box to the upper right of the right sidebar so it appears on every page.

Where is the proof? You say you get plans approved by councils all over the country. Show me an example. Give me a testimonial. Give me some proof.

The website is not that too far from good.
Here are my advice my Dear Mick.
1. add graphics, the site looks boring already due to plane design
2. Don't over use 'we', it looks like so selfish and bragged.
3. I know you're after keywords for Google, but sometimes, arts also matter. Try to put some arts on the usage of words in your content. Clue: use of adjectives, dear!
4. On the bulleted form under Custom House Design Service, make it sure that ideas are parallel. You started a first 2 bullets as verb, then the following sentences must be in verb form,too.
5. Since your site is after design. Boast your works. Make images bigger and take a shot of 1-2 lines describing the image. Don't overcrowd texts.

Ps. Tilt a tagline for your business. Remember: message counts.Hope I helped.