A few months ago I designed and ordered a bunch of cat toys and started selling them on a wordpress based website. Marketing mostly via instagram (9k followers) and blog posts with funny cat videos and facts. I have sent out the toy for free to other instagram accounts with larger followings and they have posted bunch of videos of cats playing with the toy.
Problem is that I get 2- 3 sales per week. My goal is at least 100. The product is very cheap to make, there are no exact same competitors and it costs only $9 shipped worldwide.
What I am doing wrong? How would you market the toy?