Email Follow up Sequence

5 replies
Hello, I was wondering how many follow up sequence does one send before you move onto something else. Example. Free report with a upsell to a video course. How many days before you shut it down and move on to something else. Second when sending a follow up sequence, should a person broadcast other launches or selling items. Thanks.
#email #follow #sequence
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  • Profile picture of the author Rory Singh
    If you are marketing multiple products then you can run your follow ups for a few weeks to a month or so.

    Just make sure you are giving more value in your emails than the promotion side.

    People like to buy products of value that help them solve pain but they love to buy from people that They perceive as 'valuable'.
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  • Profile picture of the author ChrisBa
    It really depends on your product and niche. For example if you are in the weight loss niche you might just keep hitting them with diet and weight loss information and slip in the occasional affiliate link
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  • Profile picture of the author jwpower
    Thanks for the feedback!
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  • Profile picture of the author Randall Magwood
    Originally Posted by jwpower View Post

    Hello, I was wondering how many follow up sequence does one send before you move onto something else. Example. Free report with a upsell to a video course. How many days before you shut it down and move on to something else. Second when sending a follow up sequence, should a person broadcast other launches or selling items. Thanks.
    Whenever you're done with one follow up sequence, move on to the next. There is no set of "days" or "time" that you have to change subjects. Just make sure all your email content is related to what they initially subscribed for.
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  • Profile picture of the author Kent Hopkins
    For this I would say one thing. Aside from the test, test, test part I might add. Definitely take some time to truly understand what your customers and potentials are really needing, craving and how they think. When you really think as they are you will know what they need. There is no set timing of these types of things. It all depends on your audiences needs and desires.

    You will do best to putting the fulfillment of their needs in the front of your mind, and making money off of them in the back of your mind. The money is just a result, but don't let it drive your decisions. The money will come when people really, really need and want what you have and trust you because you have always been there before to help them. So to recap, think less about timing, and more about your readers needs and try to think like them. When you do that, you can dramatically increase your odds of being highly relevant all the time. Relevancy will keep them engaged.
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