Breaks (intervals) in the E-mail automation for a traffic coming from a free e-book.

3 replies
Hello Warriors!

I think my question is really quick as I simply find too much discrepant information.

I am setting up 4-piece e-mail autoresponder that goes along the patter 1. Thank you 2. Know me 3.Like me 4. Trust me.

I was just wondering what is the optimal way to set up intervals (not sure if that's the proper word) between those e-mails. I originally came up with one day but now it feels kind of pushy to send a cold e-mail to a new prospect every day, 4 days in a row.

This way, the whole campaign would be exhausted very quickly.

Perhaps you have some golden thoughts on that?

Much appreciated.

O.
#automation #breaks #coming #ebook #email #free #intervals #traffic
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  • Profile picture of the author SGains18
    The most successful interval between each e-mail for me has been 3 days apart. The most important part is the content of the emails obviously though.
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  • Profile picture of the author agmccall
    only 4 emails??

    once a day for 4 days.

    But, then what is your plan??

    al
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    Broken promises don't upset me. I just think, why did they believe me?
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  • Profile picture of the author Katie Watters
    The benefit of emailing frequently means you'll stay top-of-mind with your contacts, whether they're opted-in or cold.

    It's best to test to find the perfect frequency. Once a day may be too much but once a month may be too little.

    You'll need to find that 'sweet spot' in sending frequency.

    I'd suggest starting out with a lower sending frequency and slowly increase until you start to see negative changes in your email metrics such as open, click-through and conversion rates.
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