#rises
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1 {{ upvoteCount | shortNum }} GroupM: Next-gen tech hype wanes while consumer data wariness rises
A new article on Marketing Dive that consumer anxiety around personal data is on the rise, with 77% of survey respondents agreeing that they are concerned about how their information ... [read more]
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5 {{ upvoteCount | shortNum }} Spotify rises as another channel for advertising
You read that right. Spotify, arguably the most popular music subscription service, is seeing increased use as a digital marketing channel. Conventional social media channels - Facebook, Twitter, Instagram - ... [read more]