The evolution of advertising over the past 40 years

by Administrator
3 replies
We all know how advertising has evolved. Back then, TV was the dominant medium, with print media joining the fray. Soon, digital media gained pace with pop-up ads during the heyday of Internet Explorer, then mobile ads, then social media sponsored listings, to name a few.

This infographic puts everything into perspective, highlighting the shifts in marketing and advertising since 1980.

#advertising #evolution #past #years
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  • Profile picture of the author Magic Tym
    In previous decades television and radio were the major source for advertisement, but as the digital revolution has accelerated, more brands are focusing on advertising through internet which is a cost effective way to reach large group of masses.
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  • Profile picture of the author Matthew Stanley
    interesting to note as well that TV advertising hasn't declined much in nominal terms despite massive usage declines. imo inertia + it's genuine brand-building power the main reasons for that.

    Also had to share this here (others may have seen) ... the first ever (?) car ad in a newspaper. Published in 1898 - and featuring some benefits-driven copy!

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  • Profile picture of the author james77a
    This is work with last Dec update?
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