Instagram Stories Data Performance Trends, Based on an Analysis of 962,402 Stories

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A new infographic on Social Media Today shows that while TikTok, and short-form video, has taken the mantle as the trending engagement option of choice for many, Stories still offer great reach and branding potential, and when used in the right way, they can also enhance community and engagement around your products.

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  • Profile picture of the author VictorLoanz90
    Wow this was very insightful I never thought image based stories have more viewer retention that it's video counterparts and Images on your feed outperform all the other options this is important to know because Instagram still remains to be king when it comes to social media platforms and mastering marketing on this platform can really be lucrative.

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