Not all who innovate also disrupt. Disruptors are change-makers and builders. They innovate in a way that stands out from the rest of their industry offering immense value to their audience. Below, we’ll analyze how 60 key disruptors are shaking things up. HARMON BROTHERS Dubbed as the creators of the “greatest viral ad in internet history,” the Harmon Brothers are the brains behind the video content for Squatty Potty, Purple Mattress, and ChatBooks. Their pioneering methods marry two disparate marketing approaches, brand advertising, and infomercials, to provide viewers with a unique, engaging video experience. BUZZFEED TASTY Brainchild of Buzzfeed, ...