Is it a good idea to make 1$ product ?

I don't really believe there is much difference in selling a $1 product, $10, or $100 product. The main difference I guess is your own attitude, and the value you can actually create to justify the amount someone is spending.

Selling is selling and marketing is marketing... if you can't do either one of those things, it doesn't matter what price you put on a product.

I wouldn't. I'd say either make it free, to get more people on your list, or if you're going to charge, charge at least $5. I doubt you'd get 5x as many sales at $1 vs. $5.

It's an interesting question, but it perhaps raises a lot of other questions, too.

I think the benefits of selling a product for $1 don't really come from the income gained, but I think there are circumstances under which creating and marketing "a $1 product" can actually be a very valuable thing to do. For example, if one particularly wants to build a buyers' list of people known to have either a credit-card or a PayPal account and the ability and willingness to use it online.


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Value is based on perception. Dollar items can be valuable if people perceive them to have a greater value and see it as a deal

$1 products are popular for squeeze page offers instead of a 'freebie'. Also often launched as $1 WSO's.

The idea is not to make money from the $1. The idea is to build a list of buyers with a low barrier to entry.

$1 is "almost free" but anyone who accepts the offer has shown:

- They have PayPal or CC
- They are willing to purchase digital products online

Wherever I go everyone is telling make a squeeze page.
Its OK let say I made it but the charge of auto responder for email is too high for me.Without earning how can I pay so much for auto responder.Specially when I am just starting. Because of this I am stucked from so many month.

Tell you a great price point in my experience: 5 bucks.

Tom

Some good points above - a $1 buy should be worth more A LOT more then a freebie person. It depends on your product and niche...the funny thing is I've sold things for $7 and then tested the exact same offer + sales page for $17 and MORE people bought...it happened again at $27 (perceived value is huge)

5 bucks per month or per year ? I am from India not from Us and 5 bucks per month is something for student here . Have to worry about how to manage it . And that too its not sure that I will be able to sell the service or product with no experience. Really it becoming too hard for me as I am try these stuffs from past 2 year and other skills like HTML,c,c++,data structure from past 3 year.yet no use for learning these all.All I got is just create a website to impress my friend that I can do this that's all no earning and a lots of internet bills.

You can offer them the $1 trial but then you also want to earn at least $30-$100 after their trial expires.

If you are running a membership site where you are going to charge them each month a fee, then this is the way to go.

If you are just going to charge them $1 and that's it, I would not do this myself.

It may be good to quickly build a "buyers" list. This if you have a sales funnel in place to make even more money.

I had always thought that I couldn't sell a higher priced item and thought that a low priced item would sell well until I launched a low priced item and it didn't sell any better than the higher priced item did.

What I am getting at is that if your customer sees value in it, it doesn't matter what the price is, he or she will pay it, which comes down to the sales pitch. The better the sales pitch, the better the sales.

So work on your copywriting skills and make a better sales pitch to sell your product.

To Alexa

I signed up on fiverr,freelancer, odesk,amazon,eBay,flipkart,I writer,bublew etc.
I can't list all bit I sign up for more than 1000+ site. It didn't worked for me. In fiverr I got too much comptition.
Services were sold by featured and only who have great review. In skill side also I know those things which I not needed these days like increasing g+ with exchange like, wapsite design on free host like wapka, little bit of Photoshop,DJ mixing, I know Nepali,Hindi,English,maithali languages but native is Nepali . so I am not expert in fluent writing.

On going discussion on warrior forum I got a client who wanted Nepali language translation.
I got about 30$. it was time of black Friday.
I thought of investing it to " Get Rich Methods "there was some discount for training . But I couldn't becoz Indian PayPal sucks. I just can receive payment but can't send until I have credit card linked to it.

I invested some bucks in buying domain like cash it.in for fliping . but it was useless . I renewed my domain wapism.com and that's it everything finished . Now again same status.

Sorry for this long explanation but I just wanted to explain what actually I was trying and what I want.

I tried searching about lex and yacc,algorithm design,c programming, c++ object oriented programming or Unix shell scripting or just normal XHTML or HTML . I didn't find anywhere job for this. They are used in software development and compiler designs.

Click Bank uses a similar cheap, get you in the door "front end" strategy, very successfully I might ad.

The idea here is to conquer by numbers (and harvesting email addresses along the way)

The more people these $1 front-end type programs get in the door, the more recurring back end ($50+ monthly) they get. It's all a numbers game really.

when i was making my first funnel i had this same kind of question so i spent my money testing a 1 dollar offer with the solo ads specifically stating that it was a dollar product before they see the link

like headline
$1 - easily set up your own custom sales funnels

then i had a $5 upsell

i got something like 16 buyers on the front end product
and 3-4 buyers on the upsell

so i didn't quite make my money back but it worked alright for my first real try with solo ads

lesson learned - have an awesome funnel with low entry product, not free, but have higher prices on the upsell and follow up to make more money

and ya have a good sales pitch and try to brand yourself to gain trust, use pictures and videos in your marketing and have a blog and social media. grow your brand and network with others.

But I can bet with the general opinion about the product at the price of $ 1. First: a cheap product in any case arouse suspicion that there actually sold. No matter you are a beginner or someone in this business. To sell a product he put the price at $ 5, so you have to justify their costs and labor. And there's a lot to create information products of the mind inappropriately. If you want I can write personal cabinet I will prompt idea quickly create information products.

5 dollar front end and 1 dollar offer on the exit pop? how does that work anyone know that would be killer

It all depends if you are hoping to make some money on the back-end
or to build an email list to promote high ticket items.

Heck no.

What's you're ultimate income goal? How many sales do you think it will take you to reach that point selling $1 products? Minus the "cut" that your merchant account will get from you after processing your sale. Just not a good idea.

Do something easier like ebay or something. No shame here. Money is money.

1$ Products lol. You can do it for list building if you like but in terms of making money? lol 1 - payment processing fees = 70 wooping cents!

Rather sell expensive items, so that even if few people buy you make good money and ALWAYS OVER DELIVER.. ALWAYS... I over deliver on EVERY ORDER and i make it automatic using WHMCS software... Let them buy something, once they done.. offer them something extra.

If you do that then that over deliver doesn't look desperate like your 1$ product to get their email list.

BTW we spent 1 week on 100 ways to over deliver on my MBA course ^_^

Yeah it is a nice idea though.
Your earning will be = the number of buyers.

Yes you can i agree with you but you should make a professional product then sell it remember [ the content is the king ]

You might end up not selling to as many buyers which is one people tend to prefer higher value offers.

I think that a buyer is a buyer, people won't expect much from a one dollar product so if you over deliver the chances are that people will buy from you again knowing you will provide more.

Just advice.

goodluck

Its alright if you sincerely know how to make it work. You should always know whatMarketing ideas you can really work with to maximise your potentials in all ramifications.

Yes, in fact, using a $1 pricetag has very, very big benefits.

Just don't expect to get a gazillion affiliates on board

(not like you have to do that, anyway)

good idea is to make $0.99 product

If it is useful and is a niche product. Example = make a product for over the road truck drivers. Maybe an empty pringles can so they do not have to stop to use the restroom

You dont really need an autoresponder.
You could manually send out emails, it sucks, but it is doable for a hundred subscribers or so. You could use google drive and create a signup form for free. They look decent. After you get some sales you can then buy a real autoresponder, automate, and focus on marketing.
About the 1 dollar offer, it all goes down to your sale page and value offered.
Good luck friend.

If you can't afford an autoresponder it doesn't matter.

When or if at some point you can afford the necessities of running an online business and you learn to focus, then worry about products to sell and the prices to sell them at.

It will help you to build your buyers list yep.
Easier when you don't have really that much value to share with people , and/or your self-confidence will not be that high to charge more.
I started with a $1 trial on the course I created and then charged $19 monthly after 21 days, every month.
Over 50% of people who took the trial..stayed with us after the trial has ended.
So , once again, it's all about how you plan your funnel.
It's a huge science over there, not just putting a $1 price tag and ..waiting
Build a funnel, build a strategy, build an upsell, and you'll start being successful
Keep trying and learning, and you'll succeed.
I was a newbie like you years ago, but if you keep learning and improving, you'll become successful

If you can sell to a thousands customer than YES.

Just make sure you have good upsell to monetize the buyer.

Because a Buyer is a buyer is a buyer

I created a $1 product on The Warrior Forum to see how it'd go. I got some buyers - enough to pay for the WSO - but zero sales on the things I placed in the Resources section.

Perhaps I could've added an upsell (I don't love doing those) or made a fuller autoresponder sequence (but I don't feel like enough people came through to justify spending the time on it).

It could be a variety of things - wrong subniche, not strong enough upsell, yada yada... and testing is ALWAYS the answer... but for me, I didn't find it to be an extraordinary venue in WSO-land.

Testing elsewhere, like with affiliate lists or PPC, might yield different results.

I was wondering the same thing. I am planning a monthly newsletter in a Niche Martial Art of which I am a recognised expert in the UK. I am not recognised as the best Uk coach but I am in the top ten for sure.
I have 30 years experience and have trained workd class level competitors.

I was thinking of charging £3 per month for a news letter which would go out each month with content related to the niche, some sports science stuff, some diet and and nutrition, some practical tips for training both for beginner and an advanced practitioner. Something for the competitive and also the casual participants.

using a mixture of my own knowledge, some paid PLR and a video of either one of my own coaching students or breaking down a competition video I would use from youtube.

As this would be my first product I was going to offer a beginners conditioning course using a PLR product as a freebie, say a two week introduction to using the fitness equipment with the newsletter offered as an upsell which would of course include the continuation of the conditioning course for 6-12 months, alongside the other Information.

I was planning on using Facebook ads to target the consumers.

there are loads of upsells and physical products that I can then market as well as related PLRs I can send to the list as freebies in between newsletters to add value.

My dilemma is what to charge whether it be 1,5 or 10 dollars for the newsletter.

I charge 50 dollars (£35) per hour for a one on one coaching but its hard to equate that value to a digital product.

I have read through the thread and as always there are lots of differing opinions. I have a couple of sites that I've made for my wife's massage business and my own martial arts school. They are both ranked between 1st and third on front page for a number of keywords and have been since I started them.

how do i put a monetary value on this experience into a digital product?
Physically and in person I can sell my experience and my success at training world ranked martial arts competitors ensures my classes are always full.

I am struggling though with valuing this for a digital product.
Any advice would be well received, like the OP who also has tangible skills I feel we are both struggling to equate the transition if these skills into a digital value (I hope that makes sense?)

I want to go back to perceived value but it depends on your market. If your market can only afford $1, then you need to find another market.

If your product is really only worth $1 than giving it away will grow your list quicker. You want to make it as easy as possible for someone to join your list (if that is the objective).

If your product has true value, than you should experiment with pricing.

The first digital product I ever bought online, was for a $1...

From there...

I went on to spend almost $1,000 with that same person.

Food for thought, as you never know how much that $1 customer can bring you down the road...

Or even for life.

"A buyer is a buyer is a buyer"

To the response about not needing an autoresponder is horrible advice. In this business you need systems. An autoresponder is a must have if you want to reap the rewards of making money in your sleep.

You need money to make money. Even if it means going in debt for a little bit to do it.

somer nelson you are correct the money makes money. But it doesn't mean that the people who don't have money can't make it at all.

I'm shocked to all the people saying that $1 sale is not much better than a "freebie seeker" or is just not worth it at all....

blasphemy.

it doesn't matter if its $100, $10, or $1 if they pull out their wallet and pay then from that moment on they are x8 to x10 more likely to purchase from you again...that's HUGE.

quite honestly i'd rather have a funnel where I start with a low-end product [$10 or less] and have way more small end buyers then continue to move up to the main product i'm selling + up-sells etc.

Most people think you should be driving traffic to a sales page or funnel and be selling a $47 product or $100 product etc. right away.

I would put my funnel up against something like that any day. I'll have WAY more buyers and then those buyers would continue to purchase way MORE higher priced products.

Agreed to Take Action