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A few questions before starting out

by Bass
8 replies
Hello guys, I'm really glad that I found this forum, however, I have a few questions before I'll get myself into this 'business'.
I got a brand idea kinda like 'for dummies' series of books, mine is a bit different but the principles are kinda the same. The new brand would cover two niches, health and relationships.
Now the questions are:
Should I launch it like a 'brand' in which it will be like 'fordummies.com', a blog where people will find 'for dummies' things that are covering the two niches,( they will look kinda unique) later would have it's own ebooks covering the subjects and stuff.
Or
Should I go with the best sub-niche like 'eating healthy while in a relationship'(this is just a silly example) and got it's own website and write it's own ebook after?

I was thinking that the first option is most viable because I can cover the a bigger area and I can't get 'lost' within the sea of niche. I'll create articles which are having low coverage rate on adwords but are still having the same aim.
#questions #starting
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by Bass View Post

    The new brand would cover two niches, health and relationships.
    Neither health nor relationships is a "niche" at all: they're both markets (and two of the world's very biggest markets, at that).

    Originally Posted by Bass View Post

    Should I go with the best sub-niche like 'eating healthy while in a relationship' (this is just a silly example) and got it's own website and write it's own ebook after?
    Maybe because it's just a "silly example", it's not really possible for people to offer you any constructive advice. It would be a brave member who would try to do that, without understanding what you're talking about.

    Originally Posted by Bass View Post

    I was thinking that the first option is most viable because I can cover the a bigger area and I can't get 'lost' within the sea of niche.
    I'm not trying to be rude to you, but I really think looking up "niche" in a dictionary, or whatever, might help you, because you do seem to have totally the wrong impression of it at the moment, and in a way that's going to be very significant to your income prospects. In general, "covering a bigger area" is likely to be a big disadvantage to you, but you seem to be referring to it in exactly the opposite sense?

    Originally Posted by Bass View Post

    I'll create articles which are having low coverage rate on adwords but are still having the same aim.
    What will you do with the articles? Where will they be published? Who will read them?

    It may help you to appreciate that publishing articles just on your own site isn't really a traffic-generation plan at all: the only traffic that's ever likely to bring you is a little bit of slow, gradual, eventual, search-engine traffic: presumably not something from which you'd really want to try to build a business?


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  • Profile picture of the author Jamesw85
    See thats the thing when it comes to niches you need to be in a more narrow niche Health and Relationships are two seperate and very broad niches in the first place. An example for more narrow niches are Healthy Eating for Weight Loss, Weight Loss for women, How to get your Ex back, Online Dating, How to get out of a bad relationship.

    Once you've narrowed down you're niche and done some research and see which one has low competition I would suggest for a newcomer to have products IE Affiliate Products(JVzoo,Clickback, Amazon) or you create your own products like an Ebook or membership site or whatever floats your boat but the point is to Monetize.

    I have had this happen alot where I got into a very broad and cramped market and I built a blog and I pushed traffic to the website and I didnt have any products to sell people just leave. How are you going to keep customers or prospects coming back? Are you going to build a list? Email Marketing is very useful especially if you do a series of Ebooks.
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  • Profile picture of the author Bass
    Thanks for the responses.
    I'm kinda afraid to make a move for the sub-niches because if I got a 'How to get out of a bad relationship' blog, I'll write articles about it and maybe publish my own ebook, sure the articles will be helping with building the 'community' and with the email list, but for how long?
    The second thing I'm 'afraid' of is that if I got myself launching, who will visit my website? Alexa said that if I got my site visits only from the low covered keywords of google which are to be found in my articles regarding the subject isn't enough. Let's say I'll use clickbank for the ebook, will that be enough?
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Bass View Post

      Alexa said that if I got my site visits only from the low covered keywords of google which are to be found in my articles regarding the subject isn't enough.
      I didn't say "enough". "Enough" is looking at it quantitatively.

      I said that I imagined/hoped that search-engine traffic isn't the kind of traffic from which you'd intend to try to build a business. I'm looking at it in qualitative terms (sorry - should have been clearer about that, above, than I was! ).

      Originally Posted by Bass View Post

      Let's say I'll use clickbank for the ebook, will that be enough?
      Enough for what?

      How does which payment-processor you might use to sell an ebook relate to your ability to attract traffic and to build a business?


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      • Profile picture of the author Bass
        Originally Posted by Alexa Smith View Post

        I didn't say "enough". "Enough" is looking at it quantitatively.

        I said that I imagined/hoped that search-engine traffic isn't the kind of traffic from which you'd intend to try to build a business. I'm looking at it in qualitative terms (sorry - should have been clearer about that, above, than I was! ).



        Enough for what?

        How does which payment-processor you might use to sell an ebook relate to your ability to attract traffic and to build a business?


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        Damn I love your attitude.
        Okay, so how am I supposed to get my site known for the right audience then? If the search-engine traffic isn't qualitative?
        Once I figure this out, is the blog the right idea for later ebook publishing? how many articles will my blog need to have in order to make someone crave for the book? Of course, I'll offer free tips and stuff in exchange of the email so I can later send them the book, will that be alright?
        I was talking about the clickbank 'cause I saw they got some kind of affiliation program.
        Getting traffic in order to make some people interested in the subject is my main concern and this makes me reconsider everything, it's frustrating. I mean I got some cool ideas for articles and such, but this...
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        • Profile picture of the author Kay King
          So far all you are doing is finding 'reasons' not to do anything. You can't get traffic until you have something to send traffic to - you can't have something to send traffic to until you launch your product or site or blog and add content to it.

          You won't start out with all the answers - you learn as you go. I would advise against copying some other brand...such as the "for dummies". If you have your own unique idea, that's one thing - but if it's an obvious play on or copy of a known brand...not a good plan.
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        • Profile picture of the author Alexa Smith
          Banned
          Originally Posted by Bass View Post

          Damn I love your attitude.
          As long as it hasn't inadvertently offended you: I'm "Asperger-ish" and can sometimes convey the wrong impression of "attitude" in writing.

          Originally Posted by Bass View Post

          Okay, so how am I supposed to get my site known for the right audience then?
          Ok - you need some kind of "traffic-generation plan", and ideally it needs to be one that doesn't depend on search-engine traffic. There are countless ways (both free and paid) of attracting targeted, non-search-engine traffic: http://www.warriorforum.com/main-int...ffic-tips.html

          Originally Posted by Bass View Post

          Once I figure this out, is the blog the right idea for later ebook publishing?
          Yes, it can be, certainly. Probably a good idea, there.

          Originally Posted by Bass View Post

          how many articles will my blog need to have in order to make someone crave for the book?
          It will be the emails you send them, rather than the articles on your site, that will make them crave the ebook? At least, it will almost certainly be better and easier to do, that way.

          I'm an article marketer, myself, and can assure you that it isn't really about "how many" articles you have on the site. ("How many" is that quantitative thing again, isn't it? ).

          What matters with articles is who reads them, where they're published, and so on. Not "how many".

          You can also use articles to attract the traffic in the first place (but that's by having them re-published elsewhere, after first being published on your own site: http://www.warriorforum.com/main-int...ml#post5035794 ). I'm not suggesting that that should be your main way of getting traffic, but it's one way (and happens to be the one I use myself, in multiple niches).

          Originally Posted by Bass View Post

          Of course, I'll offer free tips and stuff in exchange of the email
          Yes - definitely a good idea.

          Originally Posted by Bass View Post

          I was talking about the clickbank 'cause I saw they got some kind of affiliation program.
          Yes, this is true. And that can be a good way of getting some affiliates to sell it for you, after you have proven conversions of targeted traffic yourself, first.

          Originally Posted by Bass View Post

          Getting traffic in order to make some people interested in the subject is my main concern
          "Getting traffic" rightly.

          Ideally, they'll already be at least potentially "interested in your subject". You need targeted traffic. Persuading people to become "interested in your subject" is terribly difficult.

          Whatever you're doing, online, you can't really make money without traffic. But make sure your business doesn't depend on Google for its primary traffic. This post is about affiliate marketing, rather than about being a vendor, but its contents apply just as much to your situation, too: http://www.warriorforum.com/main-int...ml#post8659398


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  • Profile picture of the author shmeeko69
    Originally Posted by Bass View Post

    Hello guys, I'm really glad that I found this forum, however, I have a few questions before I'll get myself into this 'business'.
    I got a brand idea kinda like 'for dummies' series of books, mine is a bit different but the principles are kinda the same. The new brand would cover two niches, health and relationships.
    Now the questions are:
    Should I launch it like a 'brand' in which it will be like 'fordummies.com', a blog where people will find 'for dummies' things that are covering the two niches,( they will look kinda unique) later would have it's own ebooks covering the subjects and stuff.
    Or
    Should I go with the best sub-niche like 'eating healthy while in a relationship'(this is just a silly example) and got it's own website and write it's own ebook after?

    I was thinking that the first option is most viable because I can cover the a bigger area and I can't get 'lost' within the sea of niche. I'll create articles which are having low coverage rate on adwords but are still having the same aim.
    Finding this forum is usually a good thing, but can some times be a bad thing with the amount of available disinformation.

    The dummies type of book would have been a good thing a few years ago, but it's old rope now and you can get digital versions of this for free on a few ebook type sites.

    Your enthusiasm seems to be fine, but the things you've mentioned like eating healthy and writing articles are saturated and to make any inroads in to these areas are going to be very difficult
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