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how should I write my email sequence?

by visimedia
10 replies
Hi, how you think I should write my email sequence? It's not clear enough for me...
#email #sequence #write
  • Profile picture of the author Jesus Perez
    This is a good start: Autoresponder Email Marketing Series Secret Templates

    No affiliation.
    Signature

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    • Profile picture of the author tpw
      Win the loyalty of your readers in your first few messages, so that you can ensure a higher open-rate later...

      You can more easily win that loyalty and more importantly interest, in your first few emails, by sharing good info with your reader, rather than a bunch of sales messages...

      You can also more easily win and keep their interest by promising them certain things as you move forward... Get them wanting to read your email, then when you have captured their higher attention, then and only then do you begin selling...
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      Bill Platt, Oklahoma USA, PlattPublishing.com
      Publish Coloring Books for Profit (WSOTD 7-30-2015)
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  • Profile picture of the author Brian and Shannon
    to answer your question i use aweber. its an autoresponder. your first three emails are simple, you want to get your list to know, like, and trust you...without that no one will buy! try to keep your emails to three to four paragraphs. 1st msg welcome ..... thanks for signing up and so on...tell em you'll be in touch, 2nd email.....follow up, make sure they got acess..... then 3rd email... start sending them your products. i usually send my autoresponder on a 2 day, 3 day, spread for my squeeze page. and talk to them like you would a friend and if they were standing there. everyone wants real conversation. hope this helps some bud.

    to your success,
    Brian and shannon
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  • Profile picture of the author mikebrooks
    Can you expand on your question more? The clearer you are, the more powerful and helpful the answers will be. There are some very smart folks here.

    With that said, some general advice I can give is write your emails like you're speaking to your best friend. Like TPW said, you don't want to come out of the gate sellin'.

    Build value. Give them some awesome stuff. Train them to open your emails by sending genuine goodies they can use.

    Don't think of them as a list of nameless, faceless people. Think of them as the person you care about most.
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    Mike Brooks
    Affiliate/JV Manager for Job Crusher
    IMPartnerPro.com

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  • Profile picture of the author wenzel777
    Definitely DO NOT pitch a product. Passively sell your character. Provide good information...don't be buddy-buddy, but be authoritative & friendly. A dash of laid-back...and a huge dose of "spell-check". Good luck!
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  • Profile picture of the author shireen
    Hi:

    Normally I provide good content at the beginning (1st - 7th email), NO selling yet.

    After that I'll start promoting (either my own products or affiliate products)

    And the sequence is alternate between one good content & one promotion.

    Hope it helps
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    • Profile picture of the author leegs
      Few suggestions:-

      1. Offer your subscribers with valuable contents and information that will benefit your list. In your email messages, you can start with an introduction of yourself so as to personalise yourself so that your list will feel comfortable with you. If you can share a personal story about your niche, that would be even better.

      2. Offer them free offer once a while to your list in your email messages.

      3. Do not pitch your product or offer often as this will affect your sales. Test it and you will be able to sell your own product or promote an offer.

      Hope it helps...

      Raymond
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  • Profile picture of the author NicoleBeckett
    Don't just sell, sell, sell. Start out by giving your list some solid, well-researched information; give them a reason to value your expertise and trust you. I'm sure anyone who signs up for an email list expects to get a sales pitch at some point, but, personally, you had better give me some great information to go along with it, or I'm not sticking around.

    And, when you do start promoting products, don't offer hype that's over the top (you know, the "with this product, you'll fit into a size 6 by Monday!", or "with this product, you'll be able to quit your job next week!") Be honest and genuine; people respond to that far better than some sleazy sales pitch that's clearly only aimed at making a quick buck. If you genuinely think that XYZ is a good/helpful product, tell me why, without the sensationalism.
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    Sick of blending in with the crowd? Ready to stand ahead of the pack? The right content writing services can get you there...
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  • Profile picture of the author Joshua Bretag
    Hi visimedia

    can you tell me in a pm what market you are trying to target and I would love to give you some feedback

    Regards
    Josh

    The Crazy Email Marketing Professor
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    Blueprint Solutions - Looking For People to Resell our Services, Clients pay double the price to our resellers.
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  • Profile picture of the author Stephen Bray
    Become an educator. Provide your
    list with high quality information so
    they feel some kinship with you.

    After a few mails create a survey,
    (you can do this easily with a Google
    doc). This encourages people to
    click on your links without risking
    their money.

    It also demonstrates your concern to
    do your best for them.

    And it is an early indication of
    whether your list is warmed up.
    Follow up the survey by telling
    your list what you discovered and
    promising to use their ideas.

    Send more information based
    on what you've just promised.

    Only now should you introduce
    a product related to your
    field.

    A good way to do so is to
    give away a free report and
    then offer the product as
    an up-sell.

    Make sure you segment your
    list so you know who are buyers.

    You can offer buyers     more offers
    than non buyers but don't abuse
    them. Continue to give them value.

    I hope this helps?

    Must dash ~ got to see a man
    about a yacht.

    Stephen
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    Send me a DM, or visit my support desk to contact me: http://support.stephenbray.com
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