Can email marketing drive traffic to a site?

Email marketing works but you need to do it the right way...

Use double opt-in...

Don't buy lists with millions of email address...

Collect leads through squeeze pages offering something free that your prospect will value (you then upsell them something related to this free product - an expansion or something complementary)

Try to learn about Aweber for autoresponder of your email marketing. The services is No. 1 if using email marketing for your social buying site.

i personally use single opt in, it has been working well and i dont plan on changing but email marketing works great to drive sales to your biz.

Depending on your niche - solo ads are always a great way to drive traffic to both build a list and to make sales. As for building a list for traffic - you can't go wrong doing this, but you should invest your time and money into building your own email list.

Of course you can do it, as long they are active and real subscribers who opt-in to your mailing list. But quite frankly, don't try to spam them with some useless and irrelevant broadcast emails for you to generate traffic and sales.

Always give value to your subscribers so that they can trust you, and will get you more clicks for good.

Yes it works and it works well. The url to your site doesn't work though.

It is always a good idea to collect the info from the person so you can market to them in the future too.

Take em to a page with low leakage and a compelling call to action for them to sign up, then after they sign up slingshot them to some juicy content

Single or double optin is semantics. If you do double make sure the company you choose has good delivery on their confirmation servers. This is less a issue if your self hosting a virgin info piece on a virgin ip with a self hosted AR.

Culture the list the way you would build a garden and you will have regular fruit. Email marketing is a great push button cash method.

It sure can drive traffic. But it does more. It provides targeted traffic from potential customers! Isn't that the best traffic?

And it still does even more than getting targeted traffic for you.

Ever sell a business? One of the things a potential buyer will often ask is "Does the business have an email marketing list?". Why? Because it's now part of the evaluation process and one of the most valuable assets for many companies. Developing an email list will build value for your business.

Setup some squeeze pages to develop targeted emails lists for your business.

This was the best move I ever made.

I don't even like sending customers to my core websites. I've moved to promoting squeeze pages that build email lists and then send them to the core website.

Give them a free product, video demo, email course, etc and build your own list. It will pay off with more traffic, more sales, and it adds value to your online business.

yes, email marketing work. especially if the list is targeted. for me personally as an example i have a list of forex emails (optin of course) and these number up to about 1.5million and anytime we have a promo or are giving out discounts, we just send them a message and get as much as 120,000$ in sales. so it works. depends on where you got your list from or if your list is targeted. if you don't want to be flagged as spam, put in unsubscribe link in your emails, your physical address and a small note telling the recipient why they are receiving your msg or how you got their email and trust me, you'll be SAFE. so go for it. i can help with my experience if you want. all the best.

Yes email marketing works for sure and in my opinion is the best way to ensure long term success in IM. It is 10 times easier to sell to someone who has bought from you before than it is to create a new customer. And without a list of who has bought, how could you sell to the same people? Building an email list using Aweber is probably the best way. Building a list can generate income on demand. If you have a list of buyers then you can send one email to that list and people will buy from you again if you have positioned the product correctly and have built a relationship with your list. You will also need to have some sort of follow up email series. My List building course will show you exeactly how to build a killer list and how to get traffic to your squeeze pages to grow your list. But yes email marketing can be highly successful. I know of many people who have become financially independent using these methods. But be sure to do a double opt in list to avoid getting spam complaints.

Peace and Love,

Anthony Spencer

Bout time to get yourself an Aweber account brotha!

Instead of using your budget to buy a big email list (which is probably crap anyways) why dont you guys setup a squeeze page or facebook fan page and spend your money on Facebook Ads and drive traffic to that new squeeze page to generate your leads and email list?

I can assure you that will yield ya better results.

However, if you got a good deal on the email list, it might be worth a shot. Make some good decisions.

email lists are gold mines if you know how to market to them.. they bring in the most amount of money..

wish I had someone to tell me that when I first started

I know someone personally sent out 100,000s emails per day for his store, and he would have upwards of 20 sales per day from those emails alone... so it does work. In most cases that seems to be illegal these days, so be mindful of that.

It all comes down to how targeted the email list is. Will you be considered a spammer if you pay some company to blast your offer to their lists?

Yes, definately.

In todays world offers received by consumers that are not in the form of endorsements from companies that they have a memorable existing relationship or offers that are just strait promotions from third party companies sent by bulk mailing companies are considered by the consumer as spam.

Most legitimate companies establish the "permission" or "opt-in" for their specific companies offer first.

Many companies request permission to send offers from their "partners" but again this is generally sent in the form of an endorsement or introduction from the actual company that the subscribers have a trusted existing relationship with.

The most effective email marketing campaigns come from building your own opt-in lists and developing a relationship with the subscribers.

You might be better off investing your money in PPC or CPA campaigns and capturing the subscribers from traffic you generate that way.

You need a relationship with the list that you are emailing

There are several techniques that you should do in order to make email marketing a success, if I were you I would use an email marketing software there are plenty of choices to choose from but of course you have to carefully choose one for not all these software's work.

e-mail is the best to get targeted traffic to your website/blog

email marketing works. It's one of the basic types of marketing. It can definitely bring traffic to your website, if used correctly.

If money is no option I would consider hiring a reputable email copywriter who may also be able to advise on email marketing and possibly on buying lists versus building your own etc etc since he or she will want to know more about your target market.

I'm not really familiar with your business or market and scale so I'm going to stay clear of getting involved in recommending auto-responder hosts and single versus double opt-in list... split testing and tracking your email results.

Good luck... and hell yeah can email marketing work. Everyone from airlines to supermarkets are using email to stay in touch, educate and sell their products. It's all about following up until people buy, die or unsubscribe.

Good luck!

Thanks for questions. and thanks all you for answers.
Really good forum. Here i found many interesting moments for my job.

Well considering GroupON uses email marketing as one of their main marketing streams, I would say it's been highly effective.

Should you decide to use email as a source of traffic, I would advise you to ALWAYS experiment small before you go fullscale. That way, you get to save thousands from spammers. A dollar saved is a dollar earned.

There are many out there who will take your money for nothing

My 2 cents.

Be very careful when you rely heavily on email marketing. Aweber will be the safest. You can also use mailchimp if you know your list is a great list.

Hi,
Emails play role in increasing or decreasing your ranking factors. Google focuses on the channel or platform from where Emails are delivering and than gives rank to it accordingly. Remember that how nice you will write a quotation of Email, so nice it will be treated from ranking department for your website promotion and value.

Hi:

Shireen here :-)

It depends on how you write your email title & content of the email.

Currently I'm using aweber.

It can work well, but start with a small test first to judge the ROI.

But make sure that they are not just sending the test emails to their "openers" - subscribers known to open the emails they are sent. That can give a false impression of ROI - and if you scale up your spend on that basis, you could lost money.

Besides being a great service, Aweber also has some good blog posts and tutorials that will get you in the right mindset for listbuilding and email marketing.

Has anyone used Info Group email marketing?