WSO Costs vs Sales Overall

dont quite know what you mean when you say the poster of the wso?

the creator os the WSO will always benefit the most because they are the one who will be building the buyers list out of it

paul

I would wager that the flow of money is largely in favor of the sellers of the WSO. Many won't make money from the products that they buy. This is not to say that WSO's sell crap information, just that I believe that the portion of buyers who put information in action is too small.

WSO producing is the way to go for making good amount of cash. There are certain conditions before launching a wso product.

It has to be unique and quality one.
Finding and building relationship for jv is the only way you can make your wso lucrative. When you leverage the power of jv you gain exposure and buzz. Look also in the jv section in the WF for skype groups you can join.

I would definitely say more money is made from the selling of WSO's rather than the posting of WSO's. Let's say you bump/launch your WSO and it's drops to page 3 within 24 hours. It very rarely happens THAT quickly but let's just use that extreme example for this post.

There are 60 WSO listings on each page so the first two pages have 120 WSO listings. So the listing fees for those first two pages would be:

120 x $40 = $4800

That is how much the owners of this forum would be making (maximum) from the posting of WSO's on any given day.

So, do you think there is more than $4,800 worth of WSO products sold on a daily basis? I sure think so.

When you take into account all the services (SEO, article writing, video creation) being offered in the WSO forum, I would definitely say it would trump the amount being spent on listing WSO's. Just look at the average Warrior Plus WSO of the Day for starters. An average one of those will usually generate over 1,000 sales, sometimes a little less, sometimes a lot more. Even for just a $7 product that is $7,000 worth of sales right there. That does not take into account sales made for JVZoo Product of the Day and all the other new offers. Not to mention all the people who are making consistent sales every day from bumping their offers and /or their signature links.

I think there is WAYYY more being made in sales than are being spent on WSO listing fees.

Edit: After all of that I re-read your question and realized you may actually have been talking about the cost of making the actual WSO product -- not the listing fee? Ah well, it was fun anyway

If I am reading the question right... I think you are asking if creating WSOs, overall, is a profitable activity.

From what I have observed, the majority of WSOs sell less than 25 copies. That might be generous, as a huge amount sell less than that.

While selling 25 copies might very well do better than "break even" on a surface level (cost of posting the WSO), when you consider the time and energy put into making the product, I would guess that most of those don't truly turn a profit.

This is offset, of course, by the minority of WSOs that sell large quantities, at least 100+, if not in the thousands. These WSOs are surely profitable, but not always to the degree you might think. After paying affiliate commissions, product development costs, etc... a $10,000 launch might only put $1000-2000 in the pocket of the vendor. Sure, could be more, but it isn't always.

Either way... whether the vendor turns a true profit or not, they have added customers to their list, which can provide additional revenue if the vendor is inclined to do so.

It is entirely possible for someone to do 1000 sales of a WSO and actually lose money on the WSO itself if they are using it just for lead generation.

Give something that the people need, with quality and a good price, and success will knock on your door!

It does appear that at least a "few thousand" is spent per day to start or bump WSOs. Probably a good metric to watch for would also be the number of new sellers versus repeat sellers. This would tell us:
1. If people tend to drop off
2. If a few dominate while others don't make it

I've tried it a couple of times, and found other marketing methods a little easier. I would try it again, but it hasn't been a high priority for me because I get more bang for my buck working with my existing traffic and advertising methods, but I recognize others don't always have a popular website or similar.

Here's a tiny peek at just SOME of the sales figures. I think this will help you answer your question.

Cheers,
Becky