How can I give different content to UK and US with Wordpress

6 replies
Please Help! (URGENT)
I'm setting up a new blog and in some articles I will need to display different content to visitors from the UK/EU and visitors from the US. This is needed for various reasons such as articles about local laws and legislation, local taxes, and in some cases, I will need to give different affiliate links.

I'm using WordPress so I guess what I'm after is a plugin that functions similar to a translation plugin. I'm basically after some kind of localization plugin where I can choose to only show specific content to specific regions. Ideally, it would have a built in regional detector so that I can write two different bits of content for the same page and the plugin will show the right page to the right visitor.

I'm pretty sure something like this must exist but I haven't had much luck finding a suitable plugin. I don't mind paying for it so long as it's not too expensive.

Occasionally, I will it for Amazon Associate localization (UK and US) but this is not the only reason I need it.

Also, this may or may not be important but I am using both the the .com and the .co.uk version of my domain on the site
#content #give #local #localization #plugin #wordpress
  • Profile picture of the author BackLinkiT
    Originally Posted by sitehero View Post

    ...I am using both the the .com and the .co.uk version of my domain on the site
    I was going to suggest this...and publishing the different content on each.

    It's easy to do with geo targetting for Amazon listings on the same domain but you can't do that with articles etc etc
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    • Profile picture of the author sitehero
      All that I have done so far is host the wordpress blog on the .com and I've pointed my .co.uk domain to the root. Beyond that, I'm stuck. How would I make sure UK visitors see the .co.uk and the US see the .com for the same content? Plus, it's important that Google doesn't think I have duplicate content. Plus, with all this, I THEN need to be able to publish the occasional different content for the UK to the US.

      I'm pretty sure there MUST be an easy way to do this but I'm stuck.
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      • Profile picture of the author anton343
        I built a .com amazon affiliate site but found I was getting a lot of visitors from the uK. I simply added a new page to the menu calling it UK Shop then on the page put a link to to the uk domain.

        I am getting sales on both sites so it seems to be working

        There is also a plugin called amazon-affiliate-link-localizer which may help
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        • Profile picture of the author sitehero
          Originally Posted by anton343 View Post

          I built a .com amazon affiliate site but found I was getting a lot of visitors from the uK. I simply added a new page to the menu calling it UK Shop then on the page put a link to to the uk domain.

          I am getting sales on both sites so it seems to be working

          There is also a plugin called amazon-affiliate-link-localizer which may help
          The Amazon Link localizer is handy. Cheers.

          Been researching all day and I think the lack of solutions means it must be a bad strategy. WP is extreamly common and many people use it to sell to UK and the US so I guess I need another approach.

          What I'll probably do is have the generic content on the .com and any UK directed content will need to be hosted on it's own WP site with a co.uk domain. So long as the branding is consistant, it should work ok. I might even keep the .com JUST for all generic content that is relevant to both UK and US and even use a .US ccTLD for US only targeted content. It's a different approach by it makes perfect sense because it seems this is what Google wants.

          So, to explain the idea a bit better...

          I'll have a .COM blog that only hosts the generic content that is relevant to everyone regardless of being in the UK or the US. A generic domain for generic content.

          Then for any content that is specifically targeted at UK visitors ONLY, I will build a separate WP install with a .CO.UK domain.

          And again, any content that is specifically targeted at US visitors ONLY, I will build a separate WP install that has a .US domain.

          Obviously, I will be cross-linking between the 3 separate WP installs and each of the 3 theme will look identical with the same colors schemes, logo's and branding to prevent any confusing.

          While this may sound like a lot of work, I think this is probably the best way to do it from an SEO perspective because I'm using a generic domain for generic content and cc domain's for the correct country.

          Time will tell I guess.
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  • Profile picture of the author Danny Cutts
    there is a geo targeting plugin... be damned if I can remember what it is though :-(

    Danny
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  • Profile picture of the author stevendbrady
    Not sure if it'll do what you're looking for, but there is at least one geo targeting plugin for WordPress that I stumbled upon. It's commercial, but if it does what you need it would be worth it. Looks like it does redirection, so might be easy to send users to the appropriate URL.

    WordPress GeoTargeting Plugin :: TheWordPress.net (not aff)
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