All clicks, no sales

I would send 100 clicks, and if it still doesn't convert, try a different offer.

If you try a few offers and still nothing, I would consider an alternate traffic source.

Just my humble two cents, and I wish you nothing but the best.

:]

Good luck

7 search traffic does not convert. Try another such as google or bing adwords.

It depends on ad context - What they were exposed to before they arrived on your page. I'm assuming it's search-driven traffic, since you're using 7search. 40 clicks is frankly too small a sample to tell if an ad is failing or not. I personally let it run to at least 1000 clicks before I can estimate a reliable conversion rate.

Is your ad consistent with the message in your squeeze page? Sometimes, people click because they are genuinely curious in your offer - but if the squeeze appears disingenuous it can turn your prospects off.

Do you know copywriting? Frankly it's very hard to give a critique unless I can see the page. The main thing should be the following:

> Don't use a curiosity headline, go with big-benefit + method headline
> Fast delivery of benefits through bullets or video
> Tell them exactly what they are getting
> The squeeze page should be based off high-conversion designs - either ugly copy, LeadPages templates or the recently-popular "splash-type" pages.

If all fails, try another channel, as mentioned above lol.

Imogen

Personally, I find that 7search doesn't convert well. I would recommend using Google adwords, also do some seo.

Hope this helps PM me if you have any questions

BN

As I see the above ad copy, the word 'FREE' will get some no value click for the ad, as the people want to see the FREE one and when the landing page asks some pay, simple they'll close off.

Better you remove the word FREE and add some kind of small investment needed to get start. So, before clicking the ad people knows there is some investment to get started and only interested people will click on, you may get some sales as well.

40 clicks to spot a trend. Avoid (even though it can be hard to do) knee-jerk reactions... wait till you get a decent size sample of data in and then decide if what you're doing is working or not... in 40 clicks sometimes it can just be a fluke

I would usually throw up at least 2 different ads for the same offer and then slowly tweak them, adding new ones and removing those that doesn't work. This way, you'll be able to tell whether that particular ad isn't working or not.

There seem to be a general consensus that 7search ads doesn't convert well, but if you still want to give it a go, I suggest testing with a few more ads to see if any of those converts. If they do, then perhaps the problem lies with the ad itself.

If you've done everything right and you still aren't making any sales, you need to switch to a different source of traffic. Your source of traffic can greatly impact your conversions.

The best traffic sources are real search engines like Google, Bing, and Yahoo. That's where most buyers do all their research before purchasing or signing up for anything.

Lets start with the offer, what kind of offer are you running? Are you split testing multiple ones? (That is very key.)

Also are you using a tracking setup? Blocking out bad referrers and bad keywords are key.

I agree that your headline could use a little work. I haven't seen the page, so it's difficult to give you the exact reason why you're not converting.
It could be the actual traffic source, it could depend on what they're exposed to prior to coming to your website, but I can be the background as well. If that doesnt match your actual offer, it's enough for the visitor to hit the back button.
Also, check the conversion rate of the actual offer.
I do agree that a minimum of 10000 vitors will give you a better overview and that tracking will help you pin point on what to work on.

Even with a great source of traffic just 40 clicks is too early to make
any assessment of how well you are doing. Just think about it: If
your sales conversion rate is 5%, then the last 5 of the hundred visitors
could be the buyers (although not statistically likely). The point is
that you need a lot more traffic before you can determine if you
are on the right track.

And how are you following up on these leads--those who do optin?
That's another crucial point as well.

-Ray Edwards

First of all 40 clicks are very few to be able to draw conclusions, it normally takes at least 100 in order to see if your product is interesting or not, and then it is not so easy to convert a visitor into a customer with a simple page. No longer enough to write these things to sell, but there has to be a good sales funnel, and especially what you write must be true!

My advice is to do a great sales funnel, buy more traffic and then work also with email marketing! With your page can the visitor subscribe to your mailing list?

Because when he'll subscribe to you, you can sell with your email.

Let it run. Assess after 100-200 clicks.

Use split testing software to test, refine and tweak.

Start small with a select few keywords that are laser targeted to your audience.

If you still don't get sales, try Facebook ads.

Give value first, then pitch.

That very same thing happened to me plenty of times and usually it is due to the fact that your keywords are not really targeted the way they should be.

Hi,

1. Those people DON'T KNOW YOU!

2. Are you asking them to commit to something too early?

3. Are they getting INSANE VALUE?

4. What price are you asking them to pay?

5. Could you offer a LOW RISK trial?

All of these questions need to be put into the melting pot before making any
rash decisions.

Have you driven enough traffic to this offer yet?

You could set up 2 different offers and send the same amount of clicks
to them to see which one comes out on top.

Let me add a little bit extra tip to you that you can make use to improve your traffic, click and conversion.

Split test. This can help you increase your sale not by 2 x or 4x. Can increase 10x or more if you keep doing it.

Create 2 ads and compare which one do better. Then take the winner and split test with new ads and keep doing it. Some time you can do a little tweak or a words will make a difference.

Very effective for me. Hope this will work for you.

All the best.

7search is very tempting for most people who are starting out in PPC. And while I have heard of people getting good quality traffic from there, in most cases it seems that unless you are super dialed in the traffic is not worth it.

Stick with the big boys for PPC (Google, FB, Etc). And don't be afraid to contact them and ask them questions.

7search is not a good traffic source anymore