Industries where I'm more likely to reach the decision maker?

Probably none.


Your question reminds me of the 'we buy houses' phone calls and emails that are nothing more than lead generators that are then sold to real estate companies. Is a business owner going to talk to a stranger on the phone about selling his business?


I think generating leads in this arena would work better if you try to attract business owners through ads (print/online/snail mail) with a site they can visit or phone number they can call for more information. But that's just my guess.

So - the owner of a shop where the owner IS the business and is in the shop all day working the business....would answer a phone. That makes sense as the phone is likely a customer calling for an appointment or to ask a question.

A service business - HVAC for example - is unlikely to answer because that person is out of the business working with customers and installing products. That person is likely to return calls once or twice a day.

That makes sense - but does someone like a tattoo artist working in a one man shop HAVE a business to sell? Is that a good lead? (just curious)

If you have a phone rep that does 1 -3 leads per day what more do you want? Hire a good closer and finish the deals.

I'm quite sure you know about the woman who pushes this whole business buying thing all the time.

She's making good money just off of the whole idea of telling others how to do it.

You're in a highly competitive market and I wouldn't consider email until after the initial contact and you had already determined the owner was even receptive to your idea.

I'm surprised that any legit business broker would pay for such leads. The costs of due diligence on such businesses would be higher than such a business would realise on a sale. Indeed most businesses of this size don't sell.

I also agree that few business owners are going to talk to a stranger about selling their business.

Hairdressers, beauty salons, nail artists, maybe have the same business model as tattoo artists...

What most of those have in common is the people who work there are often independent...renting their space (or 'chair') or paying a percentage of earnings to the owner.


Point is - while there is a 'business' there it's not always a salable business because the 'talent' isn't part of what is being sold.

The highah up you wanna reach, the difficulatah it is to snoopsy YOUR THING into THE DESIRED SLOT.

As yr natchrl Princess, I can say this with 100% certainty!

The choosiah I get, the more partickular I am 'bout what fluttahs round muh seecrit vestibyool.

Local businesses an' SMEs have a smallah hierarchy of command than, say, L'Oreal.

Likely your smoochie point here is more immediately interactive.

You can walk inta the store or more easaly speak to the perils of a biz on a knife edge.

National concerns gaht more expansive hierarchies bcs more prahblems to solve, so personal contact with the CEO is actively dissuaded.

Shields up!

Fkr gaht GOLF an' shit!

As for intahnashnl powahhouses an' the spawn of the Gahds ... the top guys here don't evin know who the little guys are, let alone deign to speak with 'em.

So you must discovah: at which point in the hierarchy of this venture does it make most practical sense for me to REVEAL MUH BOOBIES?

*my metaphor, naht your strategy*

You want passage up from a practical entry point.

Naht my chatup line, course -- bcs like I said, ima natchrl Princess rockin' out on hierarchical prowess figured long before I discovahed I gaht rat tail hayurre.

Thing is, you cain't always reach the decision makah.

But them people always inflooenced by SUMONE.

Into their lofty pool flows all 'flooence.

So why naht appeal to the less inclined to be difficult if'n they gaht sway with the ivory towah cunnyholes snapped shut up above?

I would naht wish to speak 'bout entry points so bluntly.

But there you have it.

PB - I think 'entry points' is valid....but not sure you should be posting about your seecrit vestibyool....

Maybe the question to ask is not what type of business has high owner-answering but when are owners most likely to answer.


I've know a few business owners in my life. Most have an employee answer between 9 and 5 (or whatever they're "we're open" hours are). But, if there's someone present outside those hours, quite often it is the owner and, sometimes, they answer the phone.

In my duffense, I would favour always joocy invitation ovah violet-throbsy protooberayschwaahn ...


How shrivlfanj is thayutte?

Thing is, you always git a mwah with Moi sumplace on the passage to the 'nevitbl sloos.

Herein lies my glory, Sweetiepoppets!

Jus' checkin' tho for when I next STAIN MUH CARPET.

If Cap'n Sweepsy no longah vailbyool for slooshins, what's a gal to do?

This is how we retro back to skinnin' bears, tellya.

"Commercially produced twill has nothing on the rotting flesh of the Ursine!"

Naht that I read the LATEST ARTICLE in RECYCLABLE BEAR CORPSE WEEKLY or nuthin'.

An' jus' quoted the lead line from the headittourial.

Tellya, when you informed AF, you gotta take cayurre what you dispensin' on out less'n conspiracy theorists figure you gaht a cloo.

"Only everyone but Marc V figures he will never be back, which should make it extraordinarily interesting and fun should he defy all odds beyond his control, and return once more to gripeass the **** on out -- with naught but misery oozing from his very soul."

Them guys will write most anythin', an' you would nevah question the plausible vs naht plausible vibe bcs you too distracted by the las' dumb thing you heard.

Best you can do is figure flaps up or flaps down for the flight ahead -- an' head out to the horizon accordionly.

Cordially.

That is what I meant.

Those are small businesses. Retail stores with an individual owner will fall into this category.

They always answer their phone, and the owner is usually there.

And there is always a decent percentage that are currently thinking about selling their business.

And by simply asking them if they know any colleagues that are thinking of selling their business, you'll stay busy. Every retail store owner knows other store owners that are thinking of selling. And thy have no reason not to tell you who they are.

Small service businesses are good too, but it's much harder to get them on the phone.