Linkedin your way to $1000 in just a week?
Over the years I have helped small businesses dominate
their local areas with smart and strategic advertising.
Nowadays I have been adding the 'offline methods' of
selling SEO or website improvement or rebuilding.
Nothing is worse for me than 'cold calling'. As you know
offline success normally has a heavy helping of direct
contact... not much in the form of lead generation.
I was on Linkedin for a year, just put myself out there
and pretty much forgot.
Lately I have been 'adding connections' of those with
small-medium businesses (business owners). I added
150 connections in 2 days! I now have 530
I have two messages I send out- The first is a 'greetings'
that goes over my marketing expertise and how I've
helped businesses like theirs make more money.
The second message I send is about SEO. You must
explain SEO and how it would help them. Sooo many
business owners do not understand the internet.
Being that I have written many sales pages (online
and off), I've learned how to simplify what I can
do to help them. Keyword- HELP THEM
Along with keeping in contact (and not being over
salesy). Make daily 'updates' (that also post to
Twitter). Not about what you're selling, but
useful info. Establish yourself as an expert who
they will become to respect (trust and respect
take some work with some people).
In your emails make sure your focus is on their
situation, not yours. This is harder than it seems
as most are focused how bad they need a sale.
Keep in mind they are also as anxious to make more
money. Use that emotion within you and now replace
you, for them. They worry daily about the future
just as you do. Failure is terrifying- if you can
help them avoid that, you'll have their attention.
Just some thoughts
Paul
p.s. I sent out 423 messages about SEO last night
and have already had 7 replies (leads). Now I have
to move them towards a sale BUT, it's 7 leads I
would not have had if I did not take action.
Once they buy, they are easier to sell to again
BECAUSE THERE IS A WAR ON FOR YOUR MIND