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What are some factors that improve Google Shopping Ranking (beside standard known factors)?

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Tariq Kenny
Tariq Kenny
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Tariq Kenny
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Besides optimizing titles, description, UX, .... what are somethings people have found that the algorithm favors. Maybe there is a minimum spend that a company needs to spend in a category, or maybe they have to have a certain proportions of ads in a category with a particular CTR confidence interval, .... I want to know about things Google have kept secret that affect an ads' rank.
#factors #google #improve #ranking #shopping #standard
  • Profile picture of the author evaelfie
    evaelfie
    evaelfie
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    evaelfie
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    1. Best UI/UX
    2. Speed Optimization (Loading speed should be 1-2 secs)
  • Profile picture of the author LilyJone
    LilyJone
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    Few things could be: Ad Quality Score (AQS), Account Age, Mobile Optimization and many more.
  • Profile picture of the author AngelaHang
    AngelaHang
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    AngelaHang
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    Indeed, improving PageSpeed can enhance the conversion rate. I would also prioritize a clean, clear structure with fewer videos and avoid using too much text.
  • Profile picture of the author Alpine M
    Alpine M
    Alpine M
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    Alpine M
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    Probably the biggest thing, but for many people it's impossible to do, is having low prices - it makes a HUGE difference because at the end of the day people are on Google Shopping to find good deal on whatever it is they are looking for.

    I remember once we were selling expensive products with low margins, but a simple 5% discount applied to our regular prices gave us an immediate 3x return in conversions.

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