contents is not king?

It's magic. Powerful magic!

The more you see, the less you understand.

I still stand my ground that content is king and content has nothing to do with the stability of your SERP.

You need to read more and practicalize wide.

It is and it will be. This is what makes people come back to your site.

Content will always be the king. Even if google decides to rank a website that isn't worth of the 1st position , do you think people will come back to the site?

Content is only 1 piece of the success cake, but it's definitely in the top 3 along with proper SEO and Social Media.

I think the many years part helps

Evergreen content plus the right kind of SEO outreach.

Content is king, but like any king without and army (of backlinks) it's got no power.

I'll never understand why webmasters choose one of 200+ Google ranking factors as THE REASON for ranking/not ranking.

It's like saying: I have lovely finger nails, why am I not a high paid skinny female cat walk model???

Let's see, I'm male, I don't have breasts (moobs don't count apparently!), my curves are all in the wrong places and I'm not a teenager....

David

Not at all ,content is king always .I think this site got strong back links that time.

Content is king. But content isn't just words remember.

My god you people are ignorant. A bunch of fools just parroting lies you have been told by "gurus". Can none of you actually think for yourself?

Content is not king. Content is important for a whole host of reasons, but is a small factor in terms of ranking.

And to the OP, you do not need to update content regularly to get good rankings. If I write a post about how to polish a table, why in the world would I need to update that? Still polish it the same way in 3 years... 5 years... 10 years. No need to update.

Whoever you have been listening to about SEO, you should probably stop listening to them right away.

Content isn't king. It never has been and it never will be.

Some idiot that didn't understand how to do quality SEO said that stupid crap and now it's all over the internet.

Met with two attorneys the other day about their 3 year old site. They just couldn't seem to get it past the 3rd page of serps for any of their primary key phrases.

During my interview process I always ask what is the current strategy that you're using. The answer they gave me was "WE'RE PRODUCING HIGH QUALITY CONTENT".

So I took a look at their high quality content. Over 50 articles posted to their onsite blog over the last 6 months! And yes the quality was high. Well written even and informative. They had been dumping tons of time (which is money) into this project.

Yet it hadn't moved them at all in the SERPS.

They didn't like it when I told them that they were wasting time. They didn't like hearing that, after all they were working with the best SEO company in the city. They had looked online and discovered that the company currently handling their SEO was correct. That content was King, and the fact that they still weren't ranking must be due to something else.

They just couldn't get off content being king.

That begged the question.. So I asked these two attorneys... Why am I here? Why did you call me?

One of the attorney's was getting a little upset. She says "Duh! We're not ranking".

The meeting got a little ugly at this point but that was OK with me. I looked her straight in the eye and asked "how did you get my number"? She told me from the internet

I asked "what phrase did you type in"? They had typed in "best louisville seo"

So I had them type it in again and lo and behold there was my website hogging up the top 2 positions on page one of google

The first thing I pointed out to them was that their current agency wasn't even on the first page of results. Then I had them click on my site and go to the blog. Then I pointed out that the blog only had one article on it. Just one, that's all.

Then I sent them searching for their current SEO companies website and when we found it on page 3 of the returns we visited it. It had a shitload of blog posts going back for years.

I pointed out to them that the people preaching content as king were not proving it to be the case. They agreed that something wasn't right. Then I made them agree with me. I flat out said "ladies, having seen what you've seen here, wouldn't you agree that content isn't king"?

They agreed with me that the direct evidence before them was indicating that indeed, content was not king.

Being lawyers they were liking the way I was trying "CONTENT" in a court of SEO law. The facts don't lie.

So we were past the difficult part of the meeting and the ladies were warming up to me nicely. They now understood that content wasn't king. It wasn't even queen. It was more like court jester. In other words a joke.

When they asked me why their current company kept telling them "YOU NEED MORE CONTENT" I told them the truth.

And here's the truth of the matter. You may not like it but that doesn't mean it's not the truth. People that preach "CONTENT IS KING" preach it because they're parrots. They don't have any idea how to rank a site so they parrot the buzz word of the day so that others will think they know what they're doing. When they don't.

So i got a new client. I will rank their site by following the same tactics I always use. I'll make sure that what they have onsite is optimized to the teeth following googles suggested best practices. Then I will provide 5-10 high quality industry related back links to pages that are optimized for their top 10 key phrases. Afterwards I will do maybe 5-10 more high value backlinks and watch them go to the top of the first page for their key phrases. This will take about 6 months.

Content? Yes it's important, but it's not King. Not by a long shot. If you're thinking it will get you high rankings. You're sorely mistaken.

I don't have much experience to answer this but I can share the little I have:

Currently I'm ranking #1 on Google's first page for 3 keywords and the competitors who certainly have backlinks (some 10, some 150+) are nowhere near the first page at all. I have no backlinks so obviously content is very important and you shouldn't let people change how you treat your content quality.

So my suggestion is with your own sites, make sure you post HQ content, regardless of what people say, is it "king" or not.

social media is the king these days

The king is formed by different things, but one of the most important is the content. I can tell you my personal story:

When I started Startups That Rock I didn't care about the content, I only care about how much visitors I had.

Then I realize that I was very wrong, because that is a vanity metric. So, I start to re-branding my blog and goes from JojoGiuffra to Stratups That Rock.

My old blog had poor content, I didn't care much about quality. Now I am focusing on the quality of my blog posts.

And since I launch Startups That Rock, my bounce rate goes down and my subscriptions goes up. So I think that Content is very important, but it is not all.

Social Media is very important too. The conclusion is focus on your content and have a social media strategy. With this two things, your visitors, subscriptions, bounce rates and goal will be reached.

One more thing. Blaine, while you may be ranking now with only one blog post, somebody with several high quality posts that get a number of social signals and strong auth BL's will knock you out of the top 3 in due course. It is inevitable.

Have a watch of this for example - where Matt Cutts says several times that high quality content is key.

I would elaborate and say that it is part of the key. Most of the keywords I rank in the top 3 for (100+ sites) have had to adapt to the constant barrage of competition that are finally figuring it out.

You need to not only focus on high quality content, but also reducing rubbish backlinks, and creating strong organic ones. Focusing on Social signals in a big way and ensuring that your site is not only responsive and measures well in the GWT Pagespeed analysis for both mobile and desktop but also has solid on page interlinking.

There are many other factors but the ones I just mentioned are what you need to focus on.

Constant updating of posts is silly and not needed unless you face competition who have better offsite SEO than you and are creating more "sticky" content.

Just my two cents.

I've always believed that content is king.
High quality content get you good amount of backlinks even if the content is pretty old.

Good content is and always will be king... That is compared to the old style bare minimum article that has nothing but filler and has been spun to the point of no longer making any sense at all.

But you cannot rely on a article or a series of articles to get you where you need to go in the SEO world. At one time yes, they worked, but there are countless other things that need to be done like backlinks, on/off page optimization, interaction with your readers etc. to get you ranking well these days.

While doing the SEO may be they are changing the Keywords and descriptions for the Off Page if the content is not changed in the website also they will get the ranking for doing better in the Off Page SEO.

I think you're misunderstanding the issue with the topic's name. The site you searched might have great content, the only problem is that they don't update!

Content is king means better targeted content rank higher. As for the freshness, its usually sitewide. This means, you could be updating your sites at a regular frequency, not necessary a specific ranking page.

I am not sure what you are talking about. Who deleted anything?

Regarding 99.999% of the world who doesn't want to write articles and put them on a website....well they don't have to. They can do SEO....

Well, the competition with content and same amount of SEO that you've done, will triumph at the top spot - above you.

High quality content is not enough to make your websites visible in SERPS. Aside from content marketing, there is still a lot to do like social marketing and link building.

Never banned. A troll. I don't know - you tell me

Again you with some blog. Regarding content is king. Haven't you read my posts? Take into account this : someone in your business from the same town/city publishes a new website. They add a few articles and are maybe blogging. Now they hire your SEO who will take identical steps as with your web site. Now...you tell me who do you think will triumph? Your web site without content with only SEO done or them?

SEO-Dave : nice balanced stuff. Thank you for that.

I understand perfectly. What you don't get is that content will give you the edge. All other things equal, the one with content will triumph above.

Really?....how many links "to your site" have you seen on webmaster forums? Not counting "get rich five figures per day landing pages" of course....

SEO Dave : it's really not authority "yet". Got some good stuff from reddit but most important it is linked from inner pages from K-12 schools, colleges. I also found some pdfs where it is cited. If I search for domain I find many pages citing it without backlink as well. Simple citation.
You might say that is SEO but it is not. Under SEO I understand stuff that I would do myself....
It's also niche and my way of finding titles. Little or no competition. Once I see people for specific keyword I just go mad and write all the stuff that exists. For example.....secret affairs of some kings....then I go about and write about that king, his kingdom, his family, etc, etc ....you probably see it by now how it just snowballs down (or up ) the hill....

Content itself is 100% optimized for readers and that means it is optimized for robots as well Heading, sub-headings, paragraphs. I don't use bold text even though I see it is recommended "on the web". I don't see bold "keywords" in books I read....