1. Too many links in one post
According to Google an entry should not have more than 100 links (the sum of internal and external). Keep in mind that the navigation links are also taken into account. In theory it is difficult to go beyond this figure although in some list type posts I have easily overcome it.
2. To think that several links improve the effect
Some think that putting several links from one entry can strengthen the SEO effect. Google only considers the first referral. The position depends on where the link appears in the HTML code of the site.
3. Too many footers and blogrolls links
Blogrolls ( friend blogs) and footers (footers of a website) are popular positions for link exchange. For these reasons, Google looks at them carefully. Since they are repeated in each entry of the site the links that point towards your web also multiply. It is better to have few links from a page pointing at you than thousands in the case that is done from footers and blogrolls.
4. Always link with the same keyword
If you want to position with online marketing it is not good to only get links to this combination of keywords. It is obvious that you are trying to cheat because it is not a natural process. The best strategy is to vary the terms and even link to here or simply the URL of your website.
5. Reciprocal links between 2 web pages
I put a link and you put me another. This for a while worked but Google has noticed that in 99.9% of cases it is about exchanges to improve the positioning in the search engine. In the best case shows no effect and at worst you receive a penalty for performing this type of tactic.
6. Links from the same IPs
If you have a multi-site hosting that shares the same IP, you do not have to link the sites between them. In these cases Google assumes that it is the same owner and that the links are not honest since you are mainly recommending yourself.
7. Speed of obtaining links
At the beginning a new web is in the quarantine phase. You have to gain Googles trust. If you are getting links too fast there is a chance that you will be classified as a spammer. There is a natural speed of growth for a web. It is not normal that from the first day you already have 50 links that point to your page.
The vast majority of them I have committed in first person in my beginnings and even in more advanced phases, real knowledge in SEO is often get more from experience than from any other source.
What are your tips for avoiding linkbuilding beginner mistakes?