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Basic questions about keywords and keyword variations in content.

by wheelstb
6 replies
  • SEO
    • |
Hi,

I'm starting to get into writing blogs for search engine optimization. I have some questions about keyword variation.

I know that you want a keyword to show up about 2.5% of the time for Google.

But how do you approach or think about keyword variations? For instance, if you are writing a blog about hail for a local contractor. Hail would obviously be the keyword of the blog. But then, how would you treat variations like hailstorm?

Would you lump those in with the keyword of hail or would they be counted/dealt with separately?

Also I am a bit confused on the term "keyword proximity". Can someone give me a better idea of what that means?

I know it is good to have keywords in the title of a piece and in the meta-descriptions.

About the usage of keywords and writings would be greatly appreciated.
#basic #content #keyword #keywords #questions #variations
  • Profile picture of the author fastreplies
    Originally Posted by wheelstb View Post

    I'm starting to get into writing blogs for search engine optimization. I have some questions about keyword variation.
    Really?
    Well, I'm starting to get into writing blogs for food industry.
    I have some questions about how to prepare it.

    Are you kidding us?

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  • Profile picture of the author Anis Chity
    When I want to write a blog post, I make sure the keyword features once in the URL, title and first paragraph (preferably in the first 160 characters)
    And then write the rest post naturally.

    Keyword variations aka LSI keywords, can be found when you type your target keyword on Google and scroll all the way to the bottom, pay attention to the related searches those are the keyword variations.
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  • Profile picture of the author Niloy hasan
    When you try to write a blog post you must have a mother keyword which has lower difficulty and you need some child keywords. You have to make sure your keyword is easy for google ranking. After that, you have to use your keyword title, meta tag, URL , first paragraph, last paragraph, H1
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  • Profile picture of the author sparrow
    Hi

    you need to have multiple variations of similar keywords and write for the visitor and not for the search engine

    these days sites are getting to page one without the keyword in the content at all but the content is written in such a way the overall topic is covered

    I suspect the keyword in the title is the most important area to be filled

    I never use any meta descriptions and still get to page one with ease if the content provides value

    keep in mind rankbrain is looking for relevancy and arrange your content in such a way with images, videos, clickbait to keep them looking at your pages and clicking this is what works for me everytime

    also go after keyword groups that the big brand sites are not competing for otherwise your wasting your time

    Ed
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